Senior Content Writer

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Senior Content Writer
Trupanion is a leading provider of medical insurance for cats and dogs in North America. Our mission is to help the pets we all love receive the veterinary care they need. At Trupanion, we offer a collaborative, casual, and pet-friendly environment where everyone is encouraged to be themselves.
Position Summary:
We're looking for a collaborative, creative writer to elevate our storytelling. Reporting to the Content Manager, you will ensure our brand voice is consistent across all channels and to multiple audiences. As Senior Content Writer, you will produce compelling and impactful copy for printed materials, email, web, mobile, video, social media, etc , that appeals to our audiences and boosts awareness, with the ultimate goal of helping pet owners enroll with Trupanion .
Key Responsibilities Include:

  • Write engaging, brand appropriate, persuasive and concise content to empower our target audience to take action and deepen their engagement with the brand and increase conversion rates
  • Become a subject matter expert on all things related to the Trupanion Policy and business
  • Develop messaging that differentiates Trupanion from others in the market
  • Coach cross-functional partners on content best practices
  • Collaborate with web and UX teams to create thoughtful user experiences through creation of new consumer-facing content
  • Participate in A/B testing of copy to determine high performing subject lines, headlines, and CTAs
  • Work with video production team to develop concepts, storyboards, identify tone and write script content for videos

(Please submit a cover letter with your application!)
Skills, Knowledge & Abilities:

  • 5+ years ' of writing experience
  • Strong creative writer with an eye for turning sophisticated ideas into easily digestible copy
  • Thrive in a fast-paced environment of highly-visible projects often requiring short turnaround times
  • A strong collaborator and communicator with the ability to absorb constructive feedback
  • Experience in the insurance industry is required; veterinary experience is preferred
  • Knowledge of SEO methodologies preferred
  • Love. Pets.


Benefits and Perks:

  • Bonus opportunities
  • Full medical, dental, and vision benefits at no cost to the employee
  • Four weeks paid time off and 9 paid float holidays (you can decide which days are most important to you!)
  • Five-week sabbatical after five years of employment
  • Restricted Stock Units
  • Open, casual, pet-friendly, and fun office environment
  • Free medical health insurance for your pet (1 dog or cat)
  • Paid time off to volunteer at nonprofit organizations
  • Seattle Office Amenities: Free on-site gym, free dog walking services for office pets during business hours, free parking, and paid ORCA cards.


About Trupanion :
We're all about helping pets. We promote a cohesive and nimble team environment, and we hire, develop and promote team members. We trust each other. We are transparent and honest. We care about one another and want to see our team members succeed, personally and professionally. We strive to promote from within and reduce bureaucracy to allow creative thinking. We're focused on providing continuous training and support to all team members to encourage long-term happiness and success.
Take a look inside our office and see for yourself: https://www.facebook.com/Trupanion/videos/10155423763702974/
We're more than insurance - we're a tech company too! Learn more about how you can use Trupanion to pay your vet directly here: https://www.youtube.com/watch?v=vdWZ4KHiPTQ
Trupanion Team DNA:
At Trupanion , we achieve great things together when we are:

  • Caring: We are kind to each other and assume positive intent.
  • Collaborative: We work together to achieve company goals (we not me).
  • Courageous: We are determined, take risks, and make bold moves.
  • Curious: We seek new information to continually better ourselves and our work.
  • Honest: We believe candid communication leads to successful teamwork.
  • Inclusive: We welcome and value all people and perspectives.
  • Nimble: We readily adapt and evolve in pursuit of progress and innovation.


For more information about Trupanion , visit http://trupanion.com/about
Trupanion is an equal opportunity employer and embraces diversity. We are committed to building a team that represents a variety of backgrounds, abilities, perspectives, and skills.
We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, perform essential job functions, and receive other benefits and privileges of employment. Please contact us to request accommodations.

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Location

Georgetown is a blend of great restaurants, dog-friendly breweries, and bustling businesses.

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