Senior Digital Writer at ServiceNow

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Description

 

Job Title: Senior Digital Writer
Location(s): Santa Clara, CA/Remote, CA/Remote, NY

About ServiceNow

ServiceNow is making the world of work, work better for people. We deliver digital workflows that create great experiences and unlock productivity. We’re disruptive. We work hard but try not to take ourselves too seriously. We are highly adaptable and constantly evolving. We are passionate about our products, and we live for our customers. We have high expectations, and a career at ServiceNow means always challenging yourself to be better.

Part of the global marketing organization, the Digital Design team supports servicenow.com and other customer-facing websites. Our websites represent our brand, the products we sell, and who we are as a company. We are a team of designers, strategists, writers, and researchers. We work closely with marketing, brand, and product teams to produce digital experiences that are human, connected, and relevant. This is an especially exciting moment in ServiceNow’s history. Our business is thriving, our customer base growing, and our company priorities depend on us delivering a world-class web experience.

Responsibilities

We are looking for a Senior Digital Writer to create engaging, impactful content for servicenow.com. You should excel at simplifying complex topics and delivering concise, compelling marketing copy for the digital space. You should be collaborative in nature and a go-getter who takes initiative and thrives in a fast-moving, multitasking environment.

What you'll do:

  • Plan, write, edit, and manage a diverse portfolio of content across servicenow.com, including both short-form and long-form content.
  • Contribute creative ideas for new types of content and editorial opportunities based on a thorough understanding of our audience.
  • Uphold editorial standards and best practices. Contribute to continual improvements in copy quality and the content development process.
  • Understand our brand narrative and how to match messaging to the right audience (customers, prospects, partners, developers) and the right moment in the user journey.
  • Advocate for the customer and the user. Work with the UX team to balance business goals with visitor goals and to write in the language of our audience.
  • Manage your end-to-end content development process, sometimes under tight deadlines and rapidly changing parameters.
  • Work effectively with your manager, stakeholders, and project leads to discover requirements, source information, meet deadlines, and secure approvals.
  • Collaborate with writers, product marketing teams, and agencies to drive consistent quality, voice, and style for copy across all digital and brand touchpoints.
  • Partner with content strategists to develop strategies and messaging for our digital personas, page templates, and components.
  • Partner with the research team to validate specific messaging and copywriting strategy with real users.
  • Engage with the SEO, analytics, and campaign teams to optimize copy.
  • Write in U.S. English for global audiences, considering localization and translation needs up front to limit the need for costly rewriting later.

To be successful in this role, we need someone who has:

  • 10+ years of experience writing for corporate websites, ideally marketing for B2B technology companies.
  • Solid understanding of website design, content SEO, digital marketing, global technology companies, IT sector, and SaaS-based software.
  • Strong project management, collaboration, and communication skills.
  • Digital-first style and a user-centric, strategy-based approach to writing.
  • Ability to bring the essential narrative into focus, cutting through jargon and fluff.
  • Enthusiasm for working in a highly collaborative, hands-on role with a seasoned team of passionate writers, designers, marketers, and strategists.
  • Motivated, self-sufficient, results-driven approach to work.
  • Proven ability to follow standards for consistency and brand compliance.
  • Bachelor's degree in related field or equivalent professional experience.
  • A portfolio demonstrating relevant and inspired work.

 

 

 

 

ServiceNow is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, national origin, age, disability, gender identity, or veteran status. If you are an individual with a disability and require a reasonable accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact us at (408) 501-8550, or [email protected] for assistance.

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Technology we use

  • Engineering
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • SqlLanguages
    • jQueryLibraries
    • jQuery UILibraries
    • ReactLibraries
    • AngularJSFrameworks
    • HadoopFrameworks
    • Node.jsFrameworks
    • Ruby on RailsFrameworks
    • HBaseDatabases
    • Maria DBDatabases
    • MySQLDatabases
    • OracleDatabases

Location

We’re on the edge of Lake Washington at Carillon Point in Kirkland. Right now, we're physically distanced but trying to stay socially connected!

An Insider's view of ServiceNow

What’s the vibe like in the office?

You make decisions every day that help people. My work makes a big difference, and that’s satisfying.

Medha

Senior application developer

What projects are you most excited about?

I wanted to work at a growing company. We're focused, customer-centric, and you can't beat the platform.

Olum

Project manager

What are some things you learned at the company?

Our purpose is empowering. The company's putting a lot into the culture, the employees - they're investing in us.

Marina

Creative director

What is your vision for the company?

Amazing products that create great employee and customer experiences and make work, work better, is our passion.

CJ

Chief product officer

What is your vision for the company?

Taking a long-range view, we've got the spirit of a start-up and the resources to deliver with high quality.

Preetam

Software engineer

What are ServiceNow Perks + Benefits

ServiceNow Benefits Overview

We make work better for people—including our own. From work environments that help us do our best work, to benefits and a culture that encourage employees to stay healthy, happy, engaged, and growing, we keep our people at the center of everything we do.

Culture
Volunteer in local community
Through our #GivingAtNow program, our Kirkland offices schedules volunteer opportunities throughout the year.
Eat lunch together
Diversity
Dedicated Diversity/Inclusion Staff
Diversity manifesto
Someone's primary function is managing the company’s diversity and inclusion initiatives
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Wellness Programs
Onsite Gym
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Employee Stock Purchase Plan
Purchase company stock at a 15% discount semi-annually
Performance Bonus
Match charitable contributions
Child Care & Parental Leave Benefits
Generous Parental Leave
Remote Work Program
Work remotely on occasion as needed.
Adoption Assistance
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
ServiceNow offers unlimited paid vacation time starting at Day 1.
Paid Volunteer Time
Our employees receive 20 hours per year of paid volunteer time.
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
On-site!
Casual Dress
Commuter Benefits
Pre-tax contribution plan for commuter expenses.
Company Outings
Site social activities periodically
Stocked Kitchen
Some Meals Provided
Lunch provided every Friday!
Happy Hours
Steps away from awesome restaurants and bars.
Parking
Free parking
Pet Friendly
Professional Development Benefits
Job Training & Conferences
LinkedIn Learning access, numerous internal training programs, conference attendance options.
Tuition Reimbursement
Up to $5,250 reimbursed annually for qualified expenses
Diversity Program
Continuing Education stipend
We offer $5000 annualy for continuing education.
Online course subscriptions available
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