Description

Trupanion is a leading provider of medical insurance for cats and dogs in North America. Our mission is to help the pets we all love receive the veterinary care they need. At Trupanion, we offer a collaborative, casual, and pet-friendly environment where everyone is encouraged to be themselves.

The Position:

Trupanion is seeking an experienced marketing and communications professional to lead its marketing services department. This role will continue the acceleration of Trupanion's leading self-titled product as well as support the development and launch of new products across the pet space to become a leading international player within animal health.

The Senior Director of Creative and Content Services will lead the execution of marketing support including:

• Key marketing account management support for internal business units
• Recommendation of performance marketing strategy by business unit
• Concept development of integrated marketing campaigns in support of goals as outlined by business owners
• Oversight of content and communications tools
• Direction and oversight of core brand creative assets (including brand guidelines, photography, and web/digital assets)
• Leading senior players within the content, communications, and creative and eCommerce teams

This position will build and lead a team of marketing professionals, who will be accountable for delivering programs that will maximize the growth of their respective internal partners.

Key responsibilities include:

• Oversight of the development of concepts and initiatives to help support the brand and associated products.
• Partnership with business unit leaders to promote the value of the internal agency team to accomplish mutual goals for success.
• Direction of vet-centric content and creative output to help lead the Trupanion brand within the animal health space.
• Proactive recommendation of paid media campaigns and the development of integrated tactics appropriate to business needs.
• Development of a disciplined model for agency performance aligned to an allowable pet acquisition cost framework working with key business partners to maximize levers for increasing internal rates of return.
• Analyze and interpret data, identify trends, and generally use data to support business decisions.
• Development of full agency team to ensure leading output and program delivery that warrants increased investment from business leaders.

The Ideal Candidate:

This position is for a highly energetic, growth-minded individual, with a deep understanding, respect, and appreciation of the veterinary profession and the needs of the pet owners they serve. The top candidate is adept at crafting efficient plans and delivering results to support markets and products at varying maturity levels and have a passion for hard work and driving results.

A successful candidate has experience in running large, multi-disciplined communications, marketing, content, or creative teams and has an appetite for fast-paced workflow with a diverse client base. They are adept at problem-solving and developing trusted relationships with their internal clients where success will be each business unit hitting their individual goals.

Experience:

• 10+ years of marketing and or content/creative leadership experience
• Experience in a fast-paced environment with a proven track record of success
• D2C and B2B marketing support
• Experience using data and analytics to make decisions.

Skills, Knowledge & Abilities:

• Excellent communication and relationship-building skills
• Self-motivation with a clear bias for action, leadership, and teambuilding
• Experience managing cross-functional teams and campaigns (on and offline)
• Extensive experience with budgetary control and management
• A phenomenal teammate and demonstrated leader and team mentor.

Benefits and Perks:

• Bonus opportunities
• Full medical, dental, and vision benefits at no cost to the employee
• Four weeks paid time off
• Five-week sabbatical after five years of employment
• Restricted Stock Units
• Open, casual, pet-friendly and fun office environment
• Free dog walking services for office pets during business hours
• Free medical health insurance for your pet (1 dog or cat)
• Paid time off to volunteer at nonprofit organizations
• Free on-site gym

About Trupanion:

We’re all about helping pets. We promote a cohesive and nimble team environment, and we hire, develop and promote team members. We trust each other. We are transparent and honest. We care about one another and want to see our team members succeed, personally and professionally. We strive to promote from within and reduce bureaucracy to allow creative thinking. We’re focused on providing continuous training and support to all team members to encourage long-term happiness and success.

Take a look inside our office and see for yourself:

https://www.facebook.com/Trupanion/videos/10155423763702974/

Things We Value

• Caring: We care about each other.
• Adhocracy: An adhocracy is intentionally ‘adhoc’ instead of bureaucratic. Adhocracies value the ability to adapt quickly, flexibility and employee empowerment.
• Trusting: We trust one another with information
• Sincere: We do what we say and say what we mean.
• Devoted: We love pets.
• Original: We are innovative and fair.
• Genuine: We are free to express our true selves.
• Simple: Simple is better.

For more information about Trupanion, visit http://trupanion.com/about

Trupanion is an equal opportunity employer and embraces diversity. We are committed to building a team that represents a variety of backgrounds, abilities, perspectives, and skills.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.