Brand Marketing Intern
Program Summary
Join us for a 6-month internship designed for students to help you reach your career goals by providing hands-on projects that highlight skills from the classroom and will impact the organization. You will be given the opportunity to work with the geniuses across the organization to devise engaging experiences for fans and students globally. With great power comes great responsibility, as you'll be tasked to pitch and execute your own projects to develop the repertoire of skills you learn from the classroom. If you're looking for busy work to put on your resume, this isn't the job for you. We are looking for leaders bold enough to innovate and share their ideas to the CEO of Evil herself.
- 6-month paid internship, January 16, 2023 to June 16, 2023 (actual dates may vary)
- Gain real-world working experience through projects
- Learn from executives, department leaders, high performers, and fellow interns across the business
- Receive guidance and feedback from your assigned mentor
- Professional development curriculum designed to provide tools that will benefit you in your career
Job Description
As the Brand Marketing intern, you will be integral in creating and maintaining a strong on-brand social media presence. We are seeking a highly creative and hardworking intern with experience focused on player marketing and brand strategy.
You will report to the Director of Global Branding and will work alongside the Social Media, Gaming, Project Management and Partnership teams.
What you'll do
- Day-to-day management of content distribution through our digital platforms to our coaches and athletes
- Program content to our athletes and teams to establish brand awareness, fan engagement & growth of our players' channels and ultimately EG channels
- Execute & see through projects on tight turnarounds
- Work cross-functionally with our gaming team to organize seamless processes & execution of the marketing calendar specific to our player marketing & on-site activation initiatives
- Keep a pulse on the gaming & esports industry to proactively pitch ideas internally on how EG, its teams and players, can activate online & onsite from an authentic & culture-forward way
- Visionary mindset that helps place EG as an entertainment brand rising to the forefront of digital content, fan engagement & entertainment - here to think beyond the esports bubble & determined to pop the bubble from the inside out
- Manage day-to-day operation of Genius League events and activations including scheduling, task assignments, and reporting to Collegiate Leadership
- Assist with the project planning, management, and delivery for Genius League activations
- Digitally engage with fans, collegiate students, and universities
What you'll bring
- Must be currently enrolled in a program related to Marketing, Graphic Design, or Digital Media
- Juniors, Seniors, or master's degree students preferred
- Minimum GPA 3.0 preferred
- Knowledge of the gaming industry a must, endemic to Esports a plus
- Knowledge of building and operating tournaments or events
- Highly organized, driven & team-focused is a must
- Ability to roll up your sleeves, enjoy relationship building & team work, & have a deep passion for breaking industry standards & thinking outside the box
- Experience with analytics and creating reports
- Excellent verbal and written skills
- Ability to work as part of a team and independently
- Strong attention to detail
- Self-starter with a strong sense of urgency
- Ability to multi-task and organize multiple projects in a fast-paced environment
- Strong organization, communication, project management, and decision-making skills
- Ability to work as both an independent contributor and engage teams and teammates
Be Bold. Be Unique. Be Fearless. Be Genius.