Campaign Manager
Who are we?
Who is DefinedCrowd? Well, from a technical point of view, we leverage the power of a global crowd to provide some of the world’s biggest companies with the high-quality data they need to power their artificial intelligence. We’re instrumental to the progression and development of artificial intelligence and we couldn’t be prouder or more inspired to be involved in an industry that is changing the world.
From a personal point of view, we’re a group of big thinkers, high achievers and creative problem solvers. We bond over our shared love of software engineering, data science, and strong coffee. We like online gaming, running marathons, and team drinks. We celebrate authenticity and diversity and we’re invested in what we do. Our mission? World domination, obviously!
Requirements
What will you do?
We are looking for a Campaign Manager to join our dynamic Marketing department. This newly created position is needed for our rapidly expanding marketing programs and lead generation efforts. If you are an experienced professional who loves to develop and execute marketing campaigns and drive new customer acquisition, then we have a very exciting position for you.
For this role, you need to have experience in conceptualizing and managing the campaign calendar, managing deliverables from other groups, establish KPIs from each campaign, and measure and report on results.
- Develop and execute campaign calendar around customer acquisition programs
- Be the point of contact for the overall plan and execution
- Develop campaign briefs and communicate across multiple departments
- Develop and execute short- and long-term multi-channel campaigns to drive leads and the sales pipeline.
- Work with key stakeholders to identify growth markets and audiences for targeted campaigns.
- Develop on-target campaign messaging and ensure consistency across deliverables.
- Responsible for the planning, execution, tracking, and analysis of various marketing initiatives.
- Brief and collaborate with cross-functional teams for the creation and execution of campaign deliverables such as content, email nurtures, paid advertising, web pages, sales tools, webinars, etc.
- Responsible for monitoring and optimizing campaign performance.
Who are we looking for?
- Education level: degree in marketing or related field
- 7+ years’ experience in developing and owning customer acquisition campaigns
- Able to manage external agencies and deliverables
- Proficient in analyzing metrics and adjusting strategies accordingly
- Able to manage deliverables and influence other stakeholders
- Basic copywriting and design concepts a plus
- Knowledge of marketing automation and CRM platform best practices
Key Skills: project management, cross-functional communication and collaboration, highly organized, deadline driven, metric driven, versed in current digital marketing practices
Benefits
You spend a lot of your time at work, so it should be challenging, fun and interesting. At DefinedCrowd, it will be all of those things and more. Here’s what we offer:
- A unique culture, healthy working environment, and a flexible work schedule
- Excellent career development opportunities in a high growth company
- Access to an excellent compensation and benefits package
- An international and diverse team, representing +30 nationalities at our 4 locations
- Global mobility and relocation support with the help of our specialized team
- Continuous training opportunities leveraging hand-on workshops and formal development opportunities
About Us
DefinedCrowd offers a platform with multiple data delivery options that leverages machine learning technology and human intelligence to deliver quality-guaranteed training data for AI systems. The platform offers self-service and fully customizable solutions that deliver high-quality project-specific training data, enabling AI products reach market quicker. It is this business model that has allowed DefinedCrowd to raise a total of $63.6M in funding over 4 rounds. Our value proposition is quality, privacy, speed and scale, covering more than 50 different languages. With strong expertise in speech and natural language processing technologies, we have been serving AI companies and Fortune 500 companies since day one. DefinedCrowd was founded in Seattle and has offices in Lisbon, Porto and Tokyo.