Oh Snap!
This job is no longer active - but you can still view the details below.

Digital Marketing Manager

| Seattle
Lighter Capital is a Seattle based FinTech company that has created a new fundraising path for early-stage tech companies. Our transparent, data and tech-enabled process provides entrepreneurs revenue-based financing quickly, without making them give up equity or board seats. We work with hundreds of visionary startup CEOs each year and our products are truly disrupting the start-up finance industry. 
We are growing and looking for a Digital Marketing Manager to join our Marketing team. In this role you will own and manage Lighter Capital’s SEM program from start to finish. Additionally, you will guide the organization in the prioritization, development, and deployment in our brand extension strategies.
WHAT YOU’LL DO:
  • Develop, scope and run our digital campaigns, resulting in cost-effective leads/MQLs across all paid channels
  • Expand our paid reach through new engine and partner launches, as well as enabling deeper integrations within existing platforms and channels
  • Understand and react on the differences in user behavior and performance by device type (desktop, tablet, mobile) and channel (Google, LinkedIn, Bing, Twitter, etc.)
  • Hone and improve our conversion strategies to increase high quality Leads/MQLs within existing and new segments
  • Measure and analyze campaign performances and communicate these findings through performance briefs
DESIRED SKILLS & EXPERIENCE:
  • 3+ years direct oversight and ownership of B2B campaigns on LinkedIn, Google, Bing, Facebook, Twitter, and other platforms
  • Deep knowledge and experience with Excel, pivot tables and Salesforce
  • Knowledge of analytics platforms (Google Analytics, Tableau, Bizible), testing solutions (Optimizely, Google Optimize) and/or bid management platforms (Click Equations, Marin, Kenshoo, Search Ignite) is a plus
  • Excellent communication and collaborator, with proven ability to clearly communicate to all levels of an organization
  • Passionate about startups with a genuine desire to understand the industry and help entrepreneurs successfully grow their business
  • Data-minded with a natural curiosity to ask great questions (and answer them with reporting)
ABOUT US
We are a smart, passionate group of professionals who love coming to work every day - we hope you will too! We have quite a few offerings for our team members such as pre-IPO equity, 100% covered medical insurance for staff and their dependents, ORCA passes and a well-stocked office, just steps from Westlake Center and Pike Place Market. 
Lighter Capital is an equal opportunity employer and is committed to creating an inclusive environment & encourage all qualified persons to apply.
Read Full Job Description

Technology we use

  • Engineering
    • .NETLanguages
    • C#Languages
    • PythonLanguages
    • SqlLanguages

Location

We're located in the financial district of downtown Seattle, with water and city views. Easy commute options with bus and light rail out front!

What are Lighter Capital Perks + Benefits

Culture
Eat lunch together
Intracompany committees
We have a social committee made up of a whole lot of all of us, who aim to diversify our fun activities and succeed in fun!
Open door policy
Open office floor plan
Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Onsite Gym
Retirement & Stock Options Benefits
401(K)
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Commuter Benefits
Lighter Capital provides all staff with a paid and provided ORCA card, and bike storage for our bicyclists.
Company Outings
We hold a quarterly meeting on top of our weekly all-hands to ensure we are well informed about the business, it also allows some more time for us to bond as a group and team.
Stocked Kitchen
We have a fully stocked kitchen which includes snacks, fresh fruit, coffee, tea and all the flavored LaCroix you can handle!
Happy Hours
Happy hours are hosted Once per month.
More Jobs at Lighter Capital6 open jobs
All Jobs
Dev + Engineer
Marketing
Sales
Developer
new
Seattle
Marketing
new
Seattle
Sales
new
Seattle
Sales
new
Seattle
Sales
new
Seattle
Developer
new
Seattle