About us
Card Kingdom has served Magic: The Gathering players across the world for over 20 years. We are a trusted source for buying and selling Magic: The Gathering singles, packs, and booster boxes from throughout the game's history. Our love of the community and game shines through everything we do. We are a customer-centric, data-driven, innovative workplace. We value our team and recognize that every role in our organization is behind delivering our renowned customer experience.
In addition to our eCommerce business, Card Kingdom owns and operates the award-winning game store and restaurant, Mox Boarding House. With unique locations in Seattle, Bellevue, Portland, and coming soon to Arizona, we deliver an elevated experience to local gaming communities.
Our Mission: We use tabletop gaming as a campfire - a place to gather, share and celebrate -for the sake of cultivating deeper relationships with our customers, amongst ourselves, with our communities, and the world.
Our Benefits: Excellent benefits, generous PTO, and flexible scheduling, remote work opportunities, paid parental leave, safe harbor 401k match, paid holidays and employee discounts. We are a family friendly culture that supports work life balance.
Role
The Digital Marketing Manager is responsible for executing on Card Kingdom's strategic plan set by the Director of Digital Marketing. This role will lead Card Kingdom's marketing team and marketing efforts, including managing campaigns, customer acquisition and retention, and competitive positioning.
This role reports to the Director of Digital Marketing.
Responsibilities

• Develop and project manage holistic marketing campaigns for new products and initiatives
• Evolve the success of current channels and explore new channel opportunities
• Build and implement strategies that ensure our customers have a successful acquisition path, stay engaged, and don't churn
• Partner with in-house marketing and external agencies to define project requirements and manage deliverables
• Partner with our design team to create compelling assets across all modes of delivery
• Provide consistent channel level and campaign-based reporting
• Drive quarterly planning discussions and documentation for marketing
• Conduct competitive analysis within and outside of our industry
• Manage and coach a team to encourage professional development
• Ensure Card Kingdom's brand is properly represented throughout all materials and channels
• Create an unrivaled customer experience by understanding and articulating customer needs, and ensuring the customer communication strategy remains consistent
• Work cross-functionally with internal stakeholders to execute marketing initiatives
• Communicate cross-departmental needs, and customer impact and be responsible for marketing communication throughout the organization
• Stay up to date and report on industry trends

Qualifications

• 3+ years of experience in marketing, preferably eCommerce
• Strong understanding of online marketing ecosystems, including email, SMS, social, search, and display advertising
• Proficiency using Google Analytics and Google Ads
• Proven track record managing and optimizing digital marketing performance
• Experience guiding internal teams and agency partners to achieve results
• Strength in distilling strategy into actionable work
• Impeccable communication skills
• Highly accountable self-starter

Location / Work Schedule

• Seattle
• Hybrid

Job Type / Salary

• Full Time
• Exempt

Benefits

• Paid Time Off: 5 weeks accrued per year, 4 Company Holidays
• Health Benefits: Zero cost premium options for Medical, Dental, Vision Insurance
• Retirement: 401(k) with 4% Safe Harbor match, no vesting period
• Employee Stock Ownership Plan
• Flexible Spending Accounts & Health Savings Accounts
• Pre-Tax Commuter Benefits
• Supplemental Life and AD&D Insurance
• Accident, Critical Illness & Hospital Confinement Plans
• Employee Assistance Program
• Employee Discount

Equal Opportunity Employer
We are committed to cultivating a workplace in which diverse perspectives and experiences are welcomed and respected. We do not discriminate on the basis of race, color, religion, creed, ancestry, national origin, sex, age, disability (physical or mental), marital or veteran status, genetic information, sexual orientation, gender identity, political ideology, or membership in any other legally protected class.