About SkyKick

SkyKick is a fast-growing pioneer in the cloud market and has won numerous awards from Microsoft Partner of the Year to Red Herring Top 100 North America.

Our mission is to build SaaS products that solve the IT industry's cloud challenges. Our products are 100% focused on the IT Solution Provider partner channel.

Over 20,000 IT partners worldwide use SkyKick to build more successful cloud businesses, using the platform to more easily move, backup, and manage their customers in the cloud.

We love the new scale opportunities that come with our growth and would love to share this amazing journey with more passionate people!

We are headquartered in Seattle, WA and as a 100 Best Company in Washington, we offer a competitive comp and benefits package, along with great perks! SkyKick is a proud equal opportunity employer. For more information, visit https://www.skykick.com/about/careers/

About the Role:

We are in search of an experienced Director of Partner Marketing who is passionate about cloud computing and helping our largest “Scale” partners build highly successful cloud businesses.

This unique GROWTH MARKETING role requires you to combine excellent marketing creativity, program management discipline and executive-level relationship management skills to create win-win outcomes at the biggest, marquee partners adopting the SkyKick platform. 

Your role will include:

1. EXECUTE - Work collaboratively as part of the Global Account Team to execute the SkyKick “Launch Playbook”. This increases the efficacy and efficiency with these Scale partners can launch GTM programs around SkyKick related offerings.
2. ACCELERATE – Go deep with select high-potential partners in a deep Alliance Marketing capacity, and in doing so elevate the joint success of both businesses. Your will work with executive level marketing and business stakeholders at your target accounts.
3. LEAD – develop deep audience insight on the needs of different categories of Scale partners, from Hosters to LSPs to Telcos – and lead the organization towards the next level and rigor and precision in SkyKick’s GTM playbooks. This involves both content creation as well leadership and influence across the organization, including in good measure the Product Marketing team.

To succeed in this role, you will use a mixture of customer-obsession, creativity and relentlessness to drive compelling results for partners. Your excellent communication, collaboration and multi-disciplinary marketing skills, will help SkyKick’s most marquee partners enhance their operations, profitability, end-customer experience, sales and marketing capabilities.

The ideal candidate will have a demonstrated track record of success in partner channel or alliance marketing, displaying an ability to move seamlessly between strategy and the tactical execution of concurrent marketing programs that incorporate a variety of marketing and sales disciplines.

Responsibilities:

Planning & Strategy

• As part of the Global Account Team unit, develop strategic marketing plans for specific SkyKick partners that use best practices, historical data and customer insight
• Plan or participate in monthly, quarterly and other business reviews related to focus partners or segments
• Keep abreast of industry news, partner ecosystem business models, competitive landscape and beyond
• Track effectiveness of all assigned marketing programs, measuring results and sharing success with cross-functional partners

Execution, Programs & Systems

• Implement thru-partner marketing activities / playbooks across focus partners in collaboration with in-house and external partner teams
• Contribute to the refinement of partner acceleration playbooks and activities based on what’s most effective.
• Drive relationships with assigned customers, in tandem with partner teams in business development and sales
• Adapt or develop content and marketing materials for focus customer segments
• Act as an additional voice of the customer / customer segment within the marketing org
• Provide or support training and support on SkyKick platform, tools and programs for partners
• Drive implementation of platforms for scalable distribution of partner enablement materials, and the ongoing management of those materials
• Collaborate with internal marketing and external teams to support partner events
• Manage or collaborate on management of partner lead generation programs
• Manage channel partner awards and incentive / loyalty programs
• Create or contribute to scalable structures and processes in partner marketing management

About You / Key Skills

• 10+ years of Marketing Experience
• 5+ years working in a Partner / Channel Marketing capacity in the B2B Technology space. Alliance Marketing experience is ideal.
• Demonstrated ability to design, plan, implement and measure marketing campaigns & programs
• Ability to communicate effectively and collaborate with various stakeholders internally and externally
• Very strong presentation skills
• Direct experience working collaboratively in large/global account team units is highly desirable
• Detail-orientation, time / project-management skills and demonstrated ability to manage multiple concurrent projects
• MBA is desirable but not a barrier for the right candidate
• People management experience a plus