Integrated Marketing Manager

| Seattle

About Qualtrics

Qualtrics is a rapidly growing software-as-a-service company backed by three of the top venture capital firms in the world - Sequoia Capital, Accel Partners, and Insight Venture Partners. Qualtrics Experience Management (XM) is the only software platform that helps brands continually assess the quality of their four core experiences—customers, employees, products, and brands. With Qualtrics XM, organizations can be at every meaningful touchpoint, for every experience, and predict which changes will resonate most with partners. Our mission is to close the experience gap.

More than 9,000 clients worldwide use Qualtrics, including many of the world’s most visionary brands including Yamaha, GE, JetBlue, PWC, and Marriott International. Qualtrics has over 1,800 employees across 15 global offices. Check out why our employees and clients love being part of the Qualtrics family!

Expectations for Success

  • Own the integrated marketing calendar for the EX business
  • Set up instrumented campaigns to measure their success
  • Ensure all the parts are moving properly across channels like creative & content, communicating frequently with international regions so that they have what they need to localize (in time)
  • Collaborate with analytics team to report on EX marketing success and identify opportunities for optimization
  • Work with the core EX marketing team to develop strategies for innovative integrated campaigns that drive new customer acquisition and brand awareness; test these and incorporate
    into a broad acquisition plan
  • Partner with the channel marketing owners globally (AMR, EMEA, APJ) to roll-out campaigns and ensure a consistent end-to-end prospect experience

Requirements

  • 5+ years managing multichannel and/or integrated marketing programs, including at least 3 years in B2B
  • Real passion for building campaigns and pipeline
  • Excellent program management and interpersonal skills with and a phenomenal track record of working across sales, marketing and product teams
  • Expertise in Salesforce.com usage and marketing administration (Required)
  • Experience in marketing automation operations and lead scoring systems - preferably Marketo
  • Consistent track record delivering under a tight deadline
  • Highly analytical and metrics driven
  • A genuine teammate with exceptional collaboration skills
  • Bachelor's degree completed

What differentiates us from other companies

  • Work life integration is deeply important to us - we have frequent office events, team outings, and happy hours.
  • We take pride in our offices design aiming at cultivating creativity from our rooftop views to an open and collaborative work space.
  • On top of standard benefits package (medical, dental, vision, life insurance, etc) we provide snacks, drinks, and free lunches in our office.
  • We believe in sharing Qualtrics success which is part of the compensation for all employees.
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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • We are an open language company so we do not specify on languages and except all that are helpful toward the product.Languages
    • Google AnalyticsAnalytics
    • IllustratorDesign
    • PhotoshopDesign
    • AsanaManagement
    • WordpressCMS
    • Qualtrics PlatformCMS
    • SalesforceCRM
    • Qualtrics iQ DirectoryCRM
    • Qualtrics PlatformEmail
    • Adobe CampaignLead Gen
    • MarketoLead Gen
    • MixRankLead Gen
    • RapportiveLead Gen
    • Qualtrics PlatformLead Gen

Location

The office experience is a 5-minute walk from Pioneer Square. The rooftop deck overlooks the Puget Sound and downtown Seattle.

What are Qualtrics Perks + Benefits

Qualtrics Benefits Overview

TOTAL REWARDS
The term “benefits” doesn’t really do our employee rewards program justice. We provide free medical, dental, and vision insurance, 20+ days of annual leave, generous retirement fund contributions, company equity, quarterly bonuses, and tons of career mobility.

WORK HARD/PLAY HARD
For every bit of hard work we put in, we have twice the fun. Whether that means taking a break in a massage chair or hitting the slopes after work, Qualtrics makes sure that employees take time to recharge and live it up.

UPWARD MOBILITY
Because we’re a hyper-growth company, getting promoted and taking on more opportunity is always an option. We hire individuals who have what it takes to quickly step into the next role and take on opportunities beyond their core job description.

OFFICE PERKS
We believe in a workspace that allows you to take a breather and pepper fun throughout your day. Grab a beer in the Dublin office pub, enjoy Seattle’s rooftop patio overlooking the Puget Sound, or raid one of the many kitchens around Provo’s office.

HIGH BAR
We’re looking for A-players, not A-holes. We don’t hire cutthroat individuals who only care about themselves. We’re looking for top performers with a wide array of professional and personal experience. Our employees are driven, intelligent, diverse and interesting people who work well in teams and know how to have fun.

GLOBAL
Qualtrics employees are plugged into a network of experienced professionals around the globe. With weekly company-wide video meetings and our own internal social network, employees get global experience and stay up-to-date on what’s happening across the organization.

Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Onsite Gym
Retirement & Stock Options Benefits
401(K) Matching
Company Equity
Employee Stock Purchase Plan
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Vacation & Time Off Benefits
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Free Daily Meals
Game Room
Stocked Kitchen
Happy Hours
Parking
Pet Friendly
Recreational Clubs
Relocation Assistance
Professional Development Benefits
Job Training & Conferences
Diversity Program
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