Marketing Automation Specialist

| Seattle

About the Role:

RealSelf is seeking a Marketing Automation Specialist to join our Marketing Operations team, a part of our Revenue Operations (RevOps) organization. In this role, you’ll work closely with B2B Marketing, Sales, RevOps, and other teams to design, execute and measure the performance of marketing automation workflows, email campaigns, and tests in our Marketo platform.

In this role you will:

  • Own and implement email campaigns, automation workflows, and nurture programs as assigned on behalf of our B2B Marketing team and other groups
  • QA email and landing page assets, test links, dynamic/segmented content inbox rendering prior to launch
  • Create, Implement and maintain A/B tests, track results, and create subsequent iterations; use our collective findings to suggest additional testing opportunities
  • Collaborate with key business stakeholders to build and deploy campaigns that support our strategic plays
  • Monitor the effectiveness of campaigns and report results

About You:

You're a data-driven marketer with an achiever's mindset, unafraid to try new ways of finding solutions to business problems. You understand the role that technology plays in making marketing successful. You have strong, analytical and problem solving skills, excellent written and verbal communication skills, and tremendous attention to detail.

You may be the right fit if you have:

  • BA/BS in Web Design and Development, Computer Science, Information Technology or related field; or equivalent experience with demonstrated proficiency
  • 1+ years experience using enterprise-class ESPs and marketing automation, with Marketo experience highly preferred (bonus points for Marketo certified experts)
  • 1+ years demonstrated experience in front-end web and email technologies (HTML, CSS), including responsive emails
  • Hands-on experience executing A/B tests, analyzing the results and presenting findings to stakeholders
  • Experience testing email rendering and troubleshooting cross-browser compatibility
  • Great attention to detail, and ability to manage multiple requests simultaneously with minimal supervision

Travel:

Travel not anticipated for this role

Work Environment:

The RealSelf office sits in a historic Pioneer Square building. Employees also have the option to bring their dogs to work!

About RealSelf:
Millions of people from around the world visit RealSelf each month to browse patient reviews, before and after photos, and medical expert answers to discover which treatments and providers live up to their promise of being “Worth It.” RealSelf.com is the leading consumer destination in the $32B US medical aesthetics market. We make it easy to get the information and deep support needed to make confident purchase decisions. Since 2006 our authentic stories, unbiased ratings, and expert answers from board-certified doctors have helped millions of people explore treatments and decisions that range from laser skin resurfacing to highly considered cosmetic surgery. With the backing of world-class investors we’re growing RealSelf into a global business with a broad range of services. Come join our super talented and passionate team!

Check out our realselflife Instagram account to keep up on company updates and learn more about life at RealSelf.

RealSelf is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or protected veteran status.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • PHPLanguages
    • PythonLanguages
    • RLanguages
    • RubyLanguages
    • ScalaLanguages
    • SqlLanguages
    • SwiftLanguages
    • AngularJSFrameworks
    • CakePHPFrameworks
    • Node.jsFrameworks
    • Ruby on RailsFrameworks
    • MySQLDatabases
    • RabbitMQDatabases
    • Google AnalyticsAnalytics
    • OptimizelyAnalytics
    • IllustratorDesign
    • PhotoshopDesign
    • SketchDesign
    • JIRAManagement
    • SalesforceCRM
    • Outreach.ioEmail
    • MarketoLead Gen

Location

We are in Seattle's original neighborhood that boasts trendy coffee shops, art galleries, and restaurants. Easy to commute to via public transit.

What are RealSelf Perks + Benefits

Culture
Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Documented equal pay policy
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Onsite Gym
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Employee Stock Purchase Plan
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Family Medical Leave
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
Some Meals Provided
Happy Hours
Pet Friendly
Recreational Clubs
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Diversity Program
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