Marketing Copywriter
About the Role:
Do you have the copywriting chops to turn people from casual skimmers to intrigued clickers with a masterful call to action? Channel an emerging brand’s unique tone and voice? Break through the noise of social feeds, SERPs, and inboxes with irresistible value propositions?
We’re on the lookout for a creative and strategic Marketing Copywriter to reimagine our email content, ad campaigns, and consumer lead-gen landing pages. If this sounds like you, throw more than your hat in the ring: toss in your whole portfolio.
In this role you will:
- Partner with our Email team in developing new email series, aligned with our consumer journey
- Support our Growth and Brand teams with concepts and copy that attracts our desired audience and inspires them to become RealSelf members
- Pitch in on other projects as they arise, acting as the company’s subject-matter expert for direct response copy
- Join us in honing a brand voice and tone that’s ownable and awesome
- Internalize and optimize the RealSelf Style Guide
Bonus points if you have experience in developing new email programs, from welcomes to win-backs.
About You:
This role requires a deep understanding of how to create copy that resonates with a target audience and moves them to take a specific action. You’ll also need a steady stream of ideas and an almost supernatural ability to channel a distinct brand voice, tone, and point of view.
You may be the right fit if you have:
- A digital portfolio that shows off your conceptual and copywriting skills, with solid examples of emails, ad campaigns, and landing pages
- BA/BS degree in English, Journalism, Marketing, Communications or related field
- 4+ years of advertising agency experience
- Extraordinary writing skills, with strong fundamentals and creative flair
- An interest in the world of beauty and aesthetics
- An aptitude for creative collaboration
Travel:
Travel is not anticipated for this role.
Work Environment:
The RealSelf office sits in a historic Pioneer Square building. Employees also have the option to bring their dogs to work!
About RealSelf:
RealSelf.com is the leading consumer destination in the $32B US medical aesthetics market. We make it easy to get the information and deep support needed to make confident purchase decisions. Since 2006 our authentic stories, unbiased ratings, and expert answers from board-certified doctors have helped millions of people explore treatments and decisions that range from laser skin resurfacing to highly considered cosmetic surgery. With the backing of world-class investors we’re growing RealSelf into a global business with a broad range of services. Come join our super talented and passionate team!
Check out our realselflife Instagram account to keep up on company updates and learn more about life at RealSelf.
RealSelf is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or protected veteran status.