Marketing Manager

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Description

 

Trupanion is a leading provider of medical insurance for cats and dogs in North America. Our mission is to help the pets we all love receive the veterinary care they need. At Trupanion, we offer a collaborative, casual, and pet-friendly environment where everyone is encouraged to be themselves.

Position Summary:

Join our pet-loving team:

The Customer Marketing team is dedicated to creating effortless member experiences that help educate and support our members. As a manager, you will report directly to the Head of Customer Marketing and be responsible for setting our half a million pet owners up for success. We are looking for a gritty marketer to join us and tackle some big impact projects.

You’ll be a great fit for the team if you have a bias for action and the hustle to get stuff done, as well as a mindset that can deliver both creativity and data-based decision making

Key Responsibilities Include:

As a member of the Customer Marketing team, you’ll have the opportunity to make an immediate impact on the rapid growth of our company. You will drive key retention and loyalty strategies that educate and engage our members during their first year with Trupanion.

Your responsibilities include:

  • Delivering new marketing campaigns (both online and offline) that effectively explain our value proposition to new members.
  • Analyzing data to spot insights that lead to the development of targeted campaigns to drive engagement of key customer segments.
  • Optimizing marketing communications and campaigns to ensure customer engagement, loyalty, and brand consistency.
  • Collaborating with leaders across the business to build new processes to ensure an effortless member experience.
  • Planning, launching, measuring and optimizing programs and campaigns.
  • Supporting the development and launch of new member communication channels.

Leadership of Others:

While this role won’t have direct reports to start, once onboard, we will start to recruit for supporting team members.

Qualifications (Please include a cover letter with your application!)

Education, Registration & Certification:

Degree in Marketing, Communications, English or related field

Experience:

  • Minimum of 5 years of relevant marketing experience
  • Experience leading a team

Skills, Knowledge & Abilities:

You’ll be successful if you can:

  • Know when to stop analyzing and trust your creativity
  • Guide content strategy for distinct member segments
  • Translate data into insightful and engaging content, impacting decisions and driving performance
  • Collaborate and lead change across several customer-facing teams
  • Inspire and motivate team members to achieve challenging goals
  • Apply brand guidelines across multiple channels

Benefits and Perks:

  • Bonus opportunities
  • Full medical, dental and vision benefits at no cost to the employee
  • Four weeks paid time off
  • Five-week sabbatical after five years of employment
  • Restricted Stock Units
  • Open, casual, pet-friendly and fun office environment
  • Free dog walking services for office pets during business hours
  • We'll cover the medical health insurance for your pet (1 dog or cat)
  • Paid time off to volunteer at nonprofit organizations
  • Free on-site gym

About Trupanion:

We’re all about helping pets. We promote a cohesive and nimble team environment, and we hire, develop and promote team members. We trust each other. We are transparent and honest. We care about one another and want to see our team members succeed, personally and professionally. We strive to promote from within and reduce bureaucracy to allow creative thinking. We’re focused on providing continuous training and support to all team members to encourage long-term happiness and success.

Take a look inside our office and see for yourself:

https://www.facebook.com/Trupanion/videos/10155423763702974/

Things We Value

  • Caring: We care about each other.
  • Adhocracy: An adhocracy is intentionally ‘adhoc’ instead of bureaucratic. Adhocracies value the ability to adapt quickly, flexibility and employee empowerment.
  • Trusting: We trust one another with information
  • Sincere: We do what we say and say what we mean.
  • Devoted: We love pets.
  • Original: We are innovative and fair.
  • Genuine: We are free to express our true selves.
  • Simple: Simple is better.

For more information about Trupanion, visit http://trupanion.com/about

Trupanion is an equal opportunity employer and embraces diversity. We are committed to building a team that represents a variety of backgrounds, abilities, perspectives, and skills.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

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Location

Georgetown is a blend of great restaurants, dog-friendly breweries, and bustling businesses.

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