Paid Social Marketing Manager

| Seattle
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Description

 

Blue Nile is the largest online retailer of certified diamonds, engagement rings and fine jewelry. Our standards are amongst the highest of all jewelers.  We provide a superior customer experience, extraordinary value and industry leading product quality and style.  We obsess about our customers and are passionate about providing each customer with an amazing experience. 

We embrace a culture of adaptability.  Our team is nimble, innovative and resourceful and makes an impact on both the business and each individual customer’s personal experience.  We value hard-work, flexibility and curiosity and collaborate to creatively solve problems, constantly improve and implement meaningful changes.  Our team celebrates achievements and is inspired by success.

We are looking for a performance marketing channel lead with a digital first skill set. Specifically, you will be responsible for the management and optimization of paid social campaigns. The ideal candidate will be a data-driven, creative thinker and a growth hacker.  

In this role, you will:

  • Execute customer acquisition and engagement strategy and digital campaigns for paid channels (Facebook, Instagram, Pinterest, Twitter, plus emerging platforms).
  • Create and execute campaigns aligned with purchase journeys and continuous optimization.
  • Manage performance to expected ROI with an understanding of cost per acquisition, retention and lifetime value.
  • Create a rigorous testing strategy and backlog via test and learn approach with focus on ad formats, creative, animation, bid strategies, and audiences.
  • Complete and manage thorough reporting and analytics to provide in-depth analysis of channel performance through analysis of traffic, the conversion funnel, and ROI to make recommendations and implement strategies for improvement.
  • Analyze results across programs, campaigns and segments and make actionable recommendations for improvement.
  • Provide feedback to the team members creating content to optimize content and acquisition strategies.

Basic Qualifications:

  • Undergraduate degree in Business or related field; focus in Economics, Statistics, Engineering, or Applied Mathematics preferred
  • 5+ years’ experience in online marketing, e-commerce, or equivalent role with strong focus on paid social campaigns
  • Deep knowledge of platforms such as Facebook and Pinterest Ad Manager. Experience with Google Adwords, marketing automation tools and digital analytics platforms (Google Analytics, Optimizely, or comparable technical marketing stacks) a plus.
  • Ability to conceptualize business problems and solving them through data analysis
  • Comfortable with pulling and manipulating data using SQL and writing scripts  
  • Excellent written and oral communication skills, including an ability to communicate across business areas
  • Ability to prioritize and delivery on multiple threads of work in a fast-paced environment
  • Strong personal work ethic, including personal initiative and ownership
  • Ability to understand how tools connect and how to leverage platforms to get our tools to talk to each other

What we offer:

  • Medical, Dental, and Vision Healthcare Coverage
  • 401(k) with Company Match
  • Paid Vacation
  • Competitive Salaries
  • Transportation Allowance
  • Employee Discount
  • Employee Referral Bonus
  • Fitness Center Discount
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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • RLanguages
    • SqlLanguages
    • jQueryLibraries
    • ReactLibraries
    • AngularJSFrameworks
    • Backbone.jsFrameworks
    • SpringFrameworks
    • OracleDatabases
    • ConfluenceManagement
    • JIRAManagement
    • SalesforceCRM

Location

We are located in Seattle’s vibrant Pioneer Square district. We are close to transportation, restaurants, coffee shops and parks.

What are Blue Nile Perks + Benefits

Culture
Partners with Nonprofits
Friends outside of work
Eat lunch together
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Set aside up to $2,650/year pre-tax to pay for eligible health expenses- including many over-the-counter products.
Disability Insurance
Dental Benefits
Blue Nile pays 100% of the employee premium and a portion of the dependent premium for full time employees on our Health Plans.
Vision Benefits
The vision benefits plan covers 100% for annual eye exams with $130 for glasses and contact lenses.
Health Insurance Benefits
Blue Nile pays 100% of the employee premium and a portion of the dependent premium for full time employees on our Health Plans.
Life Insurance
Employer paid life/AD&D insurance with a $50,000 benefit for each. Supplemental life/AD&D available for employees, spouses, and children
Wellness Programs
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Family Medical Leave
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
All full-time regular employees receive $100.00 per month to aid with transportation costs. Pre-tax savings are available on bus and ferry passes as well as parking expenses.
Company Outings
Happy Hours
Happy hours are hosted Once per month by our Brewnile Club!
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Blue Nile offers employees professional development opportunities like The ability to attend job related conferences and seminars.
Cross functional training encouraged
Promote from within

Additional Perks + Benefits

Benefits are effective the first of the month following your date of hire.

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