Performance Marketing Manager at Blue Nile

| Seattle
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Description

 

Blue Nile is the largest online retailer of certified diamonds, engagement rings and fine jewelry. Our standards are amongst the highest of all jewelers.  We provide a superior customer experience, extraordinary value and industry leading product quality and style.  We obsess about our customers and are passionate about providing each customer with an amazing experience. 

We embrace a culture of adaptability.  Our team is nimble, innovative and resourceful and makes an impact on both the business and each individual customer’s personal experience.  We value hard-work, flexibility and curiosity and collaborate to creatively solve problems, constantly improve and implement meaningful changes.  Our team celebrates achievements and is inspired by success.

Blue Nile is looking for a rock star display marketer to join our performance marketing team. In this role, you would be responsible for the management and optimization of our cross-platform display campaigns. This role is apt for an individual who has the passion and curiosity for going granular and reviewing channel level campaign performance whilst having the ability to look holistically across channels. Success in this role will drive YoY revenue and ROI growth for the display channel. This is a key role for the company. You have the opportunity to make a big difference and be recognized for it.

What you will do:

  • Lead the end-to-end development and implementation of our display strategy
  • Execute digital campaigns for all display channels (Google, YouTube, Outbrain, Criteo, etc.)
  • Manage performance to expected ROI with an understanding of cost per acquisition, retention and lifetime value
  • Work cross-functionally with internal product & analytics teams to streamline reporting, campaign operations & data feeds. 
  • Stay on top of industry changes, algorithm updates and their impacts to our customers
  • Deliver regular reporting that provides insight on cost efficiency of display investment for stakeholders across the business
  • Analyze results across programs, campaigns and segments and make actionable recommendations for improvement
  • Work with data science and analytics team to further leverage ML in the channel operations
  • Work with existing external partners (Bing, Google, etc.) to explore and execute on opportunities
  •  

Qualifications:

  • Bachelor’s degree in business, finance, or related quantitative fields (Economics, Math, Statistics, or Engineering)
  • 5+ years’ experience in online marketing, e-commerce, or equivalent role with strong focus on display campaigns
  • Deep knowledge of platforms such as Google, YouTube and Content Syndication. Experience with marketing automation tools and digital analytics platforms (Google Analytics, Optimize, or comparable technical marketing stacks) a plus.
  • Experience with Test and Learn approach to drive channel performance
  • Self-starter with the ability to prioritize tasks, manage time and to deliver quality results within tight timelines. 
  • Data sleuth - SQL experience strongly preferred (e.g., data source identification, feasibility of joins, determines data reasonableness based on business insight). Extremely comfortable with data driven business management and related tools/technology (Python, Hadoop, Tableau, etc.)

What we Offer 

  • Medical, Dental, and Vision Healthcare Coverage
  • 401(k) with Company Match
  • Paid Vacation
  • Competitive Salaries
  • Transportation Allowance
  • Employee Discount
  • Employee Referral Bonus
  • Fitness Center Discount
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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • RLanguages
    • SqlLanguages
    • jQueryLibraries
    • ReactLibraries
    • AngularJSFrameworks
    • Backbone.jsFrameworks
    • SpringFrameworks
    • OracleDatabases
    • ConfluenceManagement
    • JIRAManagement
    • SalesforceCRM

Location

We are located in Seattle’s vibrant Pioneer Square district. We are close to transportation, restaurants, coffee shops and parks.

What are Blue Nile Perks + Benefits

Culture
Volunteer in local community
Blue Nile participates in local volunteer activities such as Fred Hutch Obliteride
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Blue Nile has an employee-led Diversity, Equity and Inclusion Advisory Council
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Diversity
Diversity manifesto
Mean gender pay gap below 10%
Diversity Employee Resource Groups
Blue Nile has an employee-led Diversity, Equity and Inclusion Advisory Council
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Set aside up to $2,650/year pre-tax to pay for eligible health expenses- including many over-the-counter products.
Disability Insurance
Dental Benefits
Blue Nile pays 100% of the employee premium and a portion of the dependent premium for full time employees on our Health Plans.
Vision Benefits
The vision benefits plan covers 100% for annual eye exams with $130 for glasses and contact lenses.
Health Insurance Benefits
Blue Nile pays 100% of the employee premium and a portion of the dependent premium for full time employees on our Health Plans.
Life Insurance
Employer paid life/AD&D insurance with a $50,000 benefit for each. Supplemental life/AD&D available for employees, spouses, and children
Wellness Programs
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Acme Co. provides employees with a flexible work schedule that includes Flexible start and end times.
Remote Work Program
Family Medical Leave
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
All full-time regular employees receive $100.00 per month to aid with transportation costs. Pre-tax savings are available on bus and ferry passes as well as parking expenses.
Company Outings
Happy Hours
Happy hours are hosted Once per month by our Brewnile Club!
Relocation Assistance
Fitness Subsidies
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
Blue Nile offers employees professional development opportunities like The ability to attend job related conferences and seminars.
Cross functional training encouraged
Promote from within
Paid industry certifications

Additional Perks + Benefits

Benefits are effective the first of the month following your date of hire.

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