Product Marketing Manager, GSC - Location Flexible
Role Description
As a Product Marketing Manager on the GSC PMM team, you will partner with core product, brand and sales teams to launch customer-centric products and solutions in a fast-paced, high-impact environment. The team’s mission is to oversee the intersection of sales motions and product initiatives to maximize full-funnel business impact. This PMM will fill a critical role on the team, supporting the development of our sales plays & programs, as well as launch and release marketing.
- Build. Deeply understand the strengths, weaknesses, opportunities, and threats to our business, products and solutions, always connecting customer insights to roadmap strategy.
- Launch. Bring products to market that prove our unique value, vision and leadership by partnering with cross-functional teams to expand global customer reach and awareness.
- Deliver best-in-class product education and communications that bridge the gap between customer experience and product development.
- Grow. Develop messaging that demonstrates deep audience understanding to effectively sell solutions, continuing to advocate for our customers, monitoring sentiment, and providing recommendations for new opportunities.
Responsibilities
- Assist in the implementation of marketing strategy and marketing plans to achieve acquisition and lead goals for our global sales team
- Support Sales Play program lead to develop assets that communicate our multi-product solutions and support integrated marketing initiatives
- Develop creative briefs and collaborate with internal and external marketing partners to produce assets required to support sales enablement, and integrated campaign initiatives
- Own first call deck for sales team- manage content and design updates to ensure deck is current each quarter
- Engage with our sales teams by providing sales enablement support around the Dropbox story and multi-product solutions
- Work cross-functionally and support alignment across stakeholder partners including Sales, Revenue Enablement, Marketing, Brand and Product
- Support Launch and Release Marketing lead on launch initiatives including but not limited to:
- Maintaining the launch calendar and communications to all stakeholders on any relevant changes
- General support across team including SOW and budget management
Requirements
- 4+ years of work experience, with 2+ B2B or B2C SaaS product marketing
- Efficient, highly productive multi-tasker; ability to navigate ambiguity and be willing to learn new, exciting things.
- Strong marketing competencies across GTM messaging, content creation, storytelling and enablement
- Proven success collaborating with cross-functional teams and executing high impact go-to-market campaigns
- Experience working closely with Product, Sales, and Communications teams
- Excellent communication skills (written, verbal, visual), both for internal audiences and customer-facing messaging
- Strong project management skills; results focused with impactful execution and follow-through; highly detail-oriented