Who we are:

Optimize.Health is leading the charge in how providers deliver remote care. Our next-generation Remote Patient Monitoring (RPM) platform enables medical teams to provide safe, effective remote care that improves patient outcomes, lowers patient medical expenses, and generates new revenue streams for healthcare providers of all sizes. As the market leader in physician-led remote patient monitoring, we help patients work together with their most trusted healthcare advocate, their existing physician, to achieve lasting health improvements and catch early warning signs before they escalate. Led by top-tier investors from Silicon Valley and Boston, our Series A funding round is fueling a period of rapid growth that allows us to equip our global team with the resources needed to build the best RPM platform in the market.

About the Role:

Reporting to the Director of Product Marketing, the Senior Product Marketing Manager will build, lead, and iterate on our go-to-market strategy, product/feature roadmap prioritization, and positioning and messaging. As part of the product organization, you will drive a preference for our product and services by highlighting our value propositions, differentiators, and visionary roadmap to connect new and current customers to our solutions. This is a tremendous opportunity to deepen and codify across the market how and why Optimize Health is the market leader in remote patient monitoring.

Responsibilities include:

• Leads core platform go-to-market launches and kick-off meetings, own the creation, finalization, and socialization of each release and relevant user persona(s), value proposition, and relevant bill of materials (pitch slide, demo talk track, etc.).
• Partner with Demand Generation and Content personnel to create integrated marketing plans and messaging campaigns for social media, customer newsletters, and more.
• Deliver sales enablement efforts by iterating on training, success metrics, and a library enablement materials.
• Craft concise and compelling solution messaging from voice of the customer research and interviews, market research, and competitive analysis for use by sales, demand generation/content, and client success teams.
• Drive a preference for our product and services through concise and compelling content that highlights our value propositions, differentiators, and visionary roadmap to connect new and current customers to our solutions.
• Measure customer adoption of product releases through available data sources, including in-app insights, Pendo, and Tableau.
• Craft and publish customer case studies/testimonials to highlight value, differentiation and use cases to build social proof library.
• Collect and analyze competitor and industry trends to inform product priorities, identify opportunities, and opportunities to further own market.
• Build and maintain battlecards, library of competitor research, win/loss analysis, and objection trends and resolution.
• Understand and keep up to date with industry and competitive landscape knowledge.
• Develop and maintain cadence and channel of insights to stakeholders.

What we are looking for:

• Two or more years experience in a Product Marketing role in healthcare IT company or B2B technology SaaS startup, health technologies a plus.
• Experience delivering product launches to market Experience leading key GTM programs, including product launches, sales enablement efforts, competitive analysis, and content creation across the sales funnel.
• Comfortable interacting with a variety of stakeholders, including customers, patients and end users, and industry analysts.
• Persuasive writing and ability to articulate and present a strategy.
• Comfortable leading cross-functional teams, moving people to a decision, and filling in gaps.
• Desire to put customers, users, and patients first to achieve our mission of helping practices and patients.
• Ability to influence stakeholders through negotiation and persuasion, as well as to make important trade-offs.
• Strategic vision-you know where the future of the healthcare industry is going.

Our Benefits:

• We’re a fast-growing startup where everyone has a voice, and every team member is encouraged to help share our organization’s future.
• We are based in Seattle with a global team.
• We are passionate about our mission to modernize and improve the future of healthcare.We foster a culture of inclusion, collaboration and innovation.
• We foster team alignment with meetings of all shapes and sizes—a monthly all-hands meeting, weekly team meetings, happy hours etc.
• We cover 100% of the employee premium for health, dental and vision.We contribute up to $3,000 towards an HSA account for each employee.
• Equity - We want everyone invested in our success. We grant every employee equity in the company.
• Unlimited PTO, Company Holidays and Paid Sick Time.
• $750 Work-From-Home stipend to make your office perfect for you!

Our Story:

Optimize health was founded in 2015 with a focus on improving patient outcomes. We simplify effective remote care and reduce the administrative and financial hurdles in order to improve patient outcomes, lower hospitalizations and reduce patient expenses.

We believe healthcare technology should be designed for the patient and provider. That’s why we created an elegant Remote Patient Monitoring platform, along with monitoring services, designed to offer the best experience possible for healthcare workers and patients. Created and supported by a world-class technology team and 10+ MD advisors, Optimize Health is a market leader in RPM.

We recognize we are trying to solve a really hard problem and that is why those that join our team are so important. “Optimizers” are the core of our company and we strive to continue to be a best place to work that is equitable, fulfilling where team members feel like they belong. 

We embrace diversity and are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran. No matter your background, your orientation or your identity expression, if you are passionate about modernizing and improving the future of healthcare, we want to hear from you!