Company Description

PayScale is the world leader in modern compensation software. Our rich data and unique algorithms power the world’s largest real-time database of salary profiles giving both employers and employees immediate visibility into the right pay for any position. We believe that transparent, fact-based relationships between companies and employees will generate the best outcomes, enabling both to thrive. We are bringing the dark art of compensation into the light by helping more than 6,500 businesses to stay competitive in the labor market and retain and manage their largest investment: their people.

We’re disrupting the compensation industry and are looking to bring on talented professionals with diverse perspectives. We foster a playful work atmosphere where highly motivated individuals can be truly innovative. Are you bright, tenacious, and inventive? If so, PayScale may be the perfect place for you to grow your career! 

Headquartered in Seattle's Pioneer Square neighborhood, we are a fast-growing Warburg Pincus portfolio company who is thrilled to have brought the MarketPay product into our suite of offerings in 2016. We can't wait for you to join us!

Job Description

The Role:

***Please submit writing samples with application and/or link to writing portfolio***

This Senior Content Strategist will drive both B2B and Consumer content strategy, reporting directly to the Director of Content Marketing. This pivotal role impacts the organization by building awareness around how PayScale can help individuals and employers have better conversations around pay, while improving user engagement, growing traffic, and optimizing conversions. This individual's work will position PayScale as a leader on compensation topics such as pay transparency, pay brand, salary negotiation, pay equity, variable pay, and the business impact of a smart compensation plan. In this role, you will:

• Drive and develop the long-term content vision and execution plan serving our multiple audiences.
• Analyze content performance against key business metrics and report out to the team on a regular basis, and adjust strategy/tactics as needed to meet business objectives.
• Identify missed opportunities and gaps in our content and then create tactical plans to address, collaborating with the rest of the team.
• Drive editorial calendar planning from blog posts to proprietary studies/reports, aligning to funnel stages, personas, segments and content mapping to the customer and consumer journey.
• Work with partners, designers, developers, and data scientists on content-related projects.
• Act as project lead for content packages from inception to launch.

The Person:

You are part digital strategist, part visionary, and part project manager. You love solving problems and identifying how content can engage an audience and move them toward a behavior. Your passion for measurement is only exceeded by your love for a great story. The ideal individual for this opportunity brings the following to the table:

• You show a strong writing/editing background, and a facility with B2B and consumer topics.
• You are analytical and love spending time in data to develop actionable insights. You believe that data should be used to drive decisions and validate (or invalidate) assumptions.
• You have a familiarity with Marketing Automation tools like Marketo, Hubspot, Eloqua, Salesforce, and/or Bizible.
• You have demonstrable experience with metrics/analytics tools (bonus points for Google Analytics and Domo!) and can build spreadsheets that help answer critical business questions.
• You are well-versed in working in a variety of content management systems including WordPress.

Qualifications

The Requirements:

• Bachelor’s Degree – preferably in Journalism, Marketing (or related fields.)
• 10+ years of experience in content marketing / strategy.
• You have strong knowledge of SEO standards, methodologies and tools.

Additional Information

PayScale provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, marital status, amnesty, or status as a covered veteran in accordance with applicable federal, state and local laws. PayScale complies with applicable state and local laws governing non-discrimination in employment in every location in which the company has facilities.

Benefits We Offer:

• Unlimited Paid Time Off policy
• 100% company paid medical/vision/dental/prescription premiums for employees (50% for eligible dependents and partners)
• Four Flexible Spending Account (FSA) options for pre-tax employee allocations towards:
• Medical
• Dependent Care (can be used towards day care costs!)
• Parking
• Transit
• Long Term Disability, Short Term Disability, and Company-paid Life Insurance
• Maternity and Paternity Leave
• 10 paid holidays!
• 401k with company match