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Senior Editor

| Seattle

About the Role:

RealSelf is seeking an exceptional Senior Editor responsible for refining and implementing our editorial consumer strategy and to create and curate content that makes our brand come to life.

The world of aesthetics is complex and ever-changing and the RealSelf Senior Editor is passionate about creating compelling, relevant content and storylines that help demystify the category and engage a predominantly female audience. We attract millions of people from around the world every month, and our mission is to inspire and inform RealSelf users with valuable information and content to help them make smart, confident decisions and connect to the right doctors. As our Senior Editor, you play a critical role in activating and engaging our community and helping to attract millions more.

Success in this role requires skills in crafting and internal selling of compelling multimedia storylines, drafting great copy, and managing a team of freelancers. You will also be working with product and advertising sales teams to ensure digital platforms are optimized appropriately for audience engagement, monetization, and SEO.

In this role you will:

  • Craft and manage multi-media editorial and content for RealSelf. Collaborate with Marketing Leadership and the Brand, Social, Email, and PR teams to execute on campaigns and test new ideas that drive engagement, awareness, and direct traffic both on RealSelf and on paid and earned channels
  • Build the RealSelf blog into a respected and authoritative media property
  • Build and manage a network of professional freelance writers
  • Collaborate with Brand and Creative teams to influence and execute brand image voice and tone through all channels and help bring brand initiatives and campaigns to life
  • Create and manage strategic syndication partnerships with third-party publishers
  • Define and monitor multiple KPIs to evaluate and report performance

About You: You will be an ideal candidate if you have the ability to draft and sell-in your vision and journalistic skills to accelerate awareness of the RealSelf brand by reaching consumers through influencer interviews, data-driven stories, and informative pieces that drive engagement, shares, and audience growth. Video and multimedia aren’t an afterthought for you -you think about storytelling across multiple channels and media and are comfortable working with in-house and outside resources to move fast while maintaining quality levels.

You may be the right fit if you have:

  • 6+ years experience leading an always-on editorial operation with background in both storytelling and audience development
  • 3+ years of experience managing and developing freelance contributors and syndication partnerships
  • Significant experience in digital media or publishing with proven ability to manage multiple channels, leveraging multiple media types to build a large and engaged audience
  • Clear understanding of SEO principles and how to leverage analytics in creating optimal content for the index
  • Innovative background, especially in regards to social, video, visual and interactive media, and how these translate to audience acquisition and engagement
  • Ability to evaluate real-time analytics to create, adapt and push out relevant content on distributed platforms. Comfort with data-driven management to monitor and articulate performance and ROI
  • Strong ethics and high journalistic standards
  • Ability to manage multiple projects simultaneously while meeting daily deadlines
  • Experience being scrappy and creating compelling content and programs without lavish Fortune 500 budgets

Travel:

Travel is not anticipated for this role.

Work Environment:

The RealSelf office sits in a historic Pioneer Square building. Employees also have the option to bring their dogs to work!

About RealSelf:
RealSelf.com is the leading consumer destination in the $32B US medical aesthetics market. We make it easy to get the information and deep support needed to make confident purchase decisions. Since 2006 our authentic stories, unbiased ratings, and expert answers from board-certified doctors have helped millions of people explore treatments and decisions that range from laser skin resurfacing to highly considered cosmetic surgery. With the backing of world-class investors we’re growing RealSelf into a global business with a broad range of services. Come join our super talented and passionate team!

Check out our realselflife Instagram account to keep up on company updates and learn more about life at RealSelf.

RealSelf is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or protected veteran status.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • PHPLanguages
    • PythonLanguages
    • RLanguages
    • RubyLanguages
    • SqlLanguages
    • SwiftLanguages
    • AngularJSFrameworks
    • CakePHPFrameworks
    • Node.jsFrameworks
    • Ruby on RailsFrameworks
    • MySQLDatabases
    • RabbitMQDatabases
    • Google AnalyticsAnalytics
    • OptimizelyAnalytics
    • IllustratorDesign
    • PhotoshopDesign
    • SketchDesign
    • JIRAManagement
    • SalesforceCRM
    • Outreach.ioEmail
    • MarketoLead Gen

Location

We are in Seattle's original neighborhood that boasts trendy coffee shops, art galleries, and restaurants. Easy to commute to via public transit.

An Insider's view of RealSelf

What's something quirky about your company?

Having worked in the tech startup space for ten years, I’m used to all the perks that come with our industry. RealSelf has all the typical perks, but what really stood out to me as quirky and unique is our transformation room. A tranquil room where employees can recharge during the day either individually or with regular yoga/meditation sessions.

James

SEO Content Specialist

What's the biggest problem your team is solving?

We're increasing trust on our platform in a time where people are less trustful of what they read online. Our goal is to give everyone the information they need to make strong, confident decisions about their medical care.

Sharon

Trust & Safety Manager

What does your typical day look like?

I’ve been coming to RealSelf since I was just a tiny pup. With all the friendly people petting me and the occasional string cheese treat, it’s my favorite place to be on a Monday morning! Most of my days are spent napping under conference room tables or enjoying a quick stroll through Pioneer Square.

Bone

Sr. Floor Snack Tester

What are RealSelf Perks + Benefits

RealSelf Benefits Overview

RealSelf offers a comprehensive benefits package that is very competitive when compared to other similar companies. Employees pay nothing out of pocket for full medical/dental/vision coverage and premiums for dependents are covered at 75%. Many employees take advantage of the physical fitness reimbursement benefit and professional development grant program where they can use the funds for courses, conferences or anything else that would further their career development.

Culture
Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Documented equal pay policy
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Onsite Gym
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Employee Stock Purchase Plan
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Family Medical Leave
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
Some Meals Provided
Happy Hours
Pet Friendly
Recreational Clubs
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Diversity Program
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