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Senior Global Partner Marketing Manager

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Company Description

ServiceNow is making the world of work, work better for people. Our cloud‑based platform and solutions deliver digital workflows that create great experiences and unlock productivity for employees and the enterprise. We're growing fast, innovating faster, and making an impact on our customers' and employees' lives in significant and important ways. With over 6,900 customers, we serve approximately 80% of the Fortune 500, and we're on the 2020 list of FORTUNE World's Most Admired Companies.®

We’re looking for people who are ready to jump right in and help us build on our incredible momentum, our diverse, engaged workforce, and our purpose to make the world of work, work better.

Learn more on Life at Now blog and hear from our employees about their experiences working at ServiceNow.

Job Description

ServiceNow is seeking an experienced high-energy, innovative senior Partner Marketing Manager to develop global marketing programs with our strategic global system integration partners. These awareness and demand generation programs will directly contribute to pipeline goals and build mindshare within key audiences(including C suite) and industries.

The ideal candidate is proficient in building strategic partner marketing relationships, partnership content and a portfolio of integrated marketing programs with partners that can then be adopted across multiple countries. The primary focus for this role is to work closely with global alliance directors and partner marketing counterparts to develop a joint marketing plan and programs to support business goals.

This role will collaborate closely with regional and industry teams to create joint demand generation programs with key partners. These programs will include market awareness, sales acceleration and customer engagement components. Each program will be measured on pipeline and must demonstrate a clear ROI across ServiceNow and partner investments.

Excellent program management skills and a strong analytical mindset is essential to be successful in this role. The global partner marketing manager will be required to measure, track and demonstrate ROI across programs and make data based decisions on how to maximize results across the full marketing mix.

The ideal candidate will be comfortable working in a fast-paced multi-cultural, dynamic environment. Candidates should have a proven track record for leading and contributing to projects, building strong relationships and working collaboratively with cross-functional marketing team members at ServiceNow and our partners. 

Responsibilities 

  • Responsible for the global marketing relationships with key global strategic partners. Develop partner marketing strategy for this partner segment. Align strategy, objectives and activities to support global business plan goals.
  • Work with ServiceNow Global Account Directors and Alliance Partners to understand the demands of their business, gathering insight and translating these business needs into the wider marketing plan.
  • Collaborate with geo marketing leaders and regional marketing teams to align integrated marketing plans that include awareness, demand and sales components.
  • Work with partners to integrate ServiceNow into their corporate and industry campaigns. Support thought leadership and demand generation opportunities.
  • Track ROI across all activities.
  • Showcase partnership and top solutions in strategic partner and ServiceNow events(online & in person). Work with partner and regional teams to connect events to broader marketing campaign efforts.
  • Actively collect requirements and seek feedback across programs. Collaborate with partners and global team members to incorporate feedback and optimize programs to achieve greater results.

Qualifications

To be successful in this role you have:

  • Bachelor’s degree and 10+ years of experience in B2B Tech marketing experience, with a focus on Partner Marketing.
  • Experience creating marketing campaigns aligned to business targets with demonstrable results; industry and ABM expertise preferred
  • Ability to operate in a fast moving / dynamic environment with a strong sense of ownership and desire to achieve results
  • Metrics mindset; track record of using data and analytics to drive higher investment in marketing programs and illustrate ROI 
  • Excellent communication skills, written, verbal and presentation
  • Team player with a proven track record in working effectively with cross-functional teams
  • Outstanding people skills to interact with staff, colleagues and cross-functional teams and partners
  • Strong ability to influence at all levels, internally and externally
  • Creative problem-solving, resourceful execution, and high attention to detail

Additional Information

ServiceNow is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status or any other category protected by law.

If you require a reasonable accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact us at [email protected] for assistance.

For positions requiring access to technical data subject to export control regulations, including Export Administration Regulations (EAR), ServiceNow may have to obtain export licensing approval from the U.S. Government for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by the U.S. Government.

Please Note: Fraudulent job postings/job scams are increasingly common. Click here to learn what to watch out for and how to protect yourself. All genuine ServiceNow job postings can be found through the ServiceNow Careers site.

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Technology we use

  • Engineering
    • JavaLanguages
    • JavascriptLanguages
    • ReactLibraries
    • Node.jsFrameworks
    • MariaDBDatabases
    • MongoDBDatabases
    • MySQLDatabases
    • PostgreSQLDatabases

Location

4400 Carillon Point, Floor 4, Kirkland, WA 98033

An Insider's view of ServiceNow

How would you describe the company’s work-life balance?

I am a working mom, and I appreciate the privilege of being able to work from home when I need to adjust my hours. I could be offline for two hours in the middle of the day because there's a school event for my kids. To be able to do so without the pressure of, "Oh my goodness! Now it's going to make me look bad," I don't take that for granted.

Kurdin

Manager, Strategy & Operations

What does your typical day look like?

I work in global cloud services and constantly collaborate with people–every day is different. I could be working on product design, collaborating with folks in other organizations, driving decisions, assessing technology, and talking with customers.

Bill

Distinguished Systems Architect

What does career growth look like on your team?

Since joining ServiceNow, I've built out my leadership team, and 60% are women. My goal for my team is to create opportunities and a platform to showcase the incredible impact that they're having on the business, whether that's having them lead a critical initiative with cross-functional visibility or present during a C-suite meeting.

Vanessa

President, ServiceNow.org

How do your team's ideas influence the company's direction?

In this expanding hybrid world, people conduct millions of transactions on a regular basis, creating more data and processes to manage. So, continuing to offer new solutions, while scaling to the expectations of the modern world, is a challenge we are excited to take on. We are driving new levels of productivity, automation, and innovation.

Pat

Chief Technology Officer

What are some things you learned at the company?

Sometimes, we feel a little self-conscious. We may feel intimated or too shy to share our points of view. But in order to make an impact, we need to be able to trust our voice.

Ying

Director, Product Design

What are ServiceNow Perks + Benefits

ServiceNow Benefits Overview

We make work better for people—including our own. From work environments that help us do our best work, to benefits and a culture that encourage employees to stay healthy, happy, engaged, and growing, we keep our people at the center of everything we do.

Culture
Volunteer in local community
Open door policy
Open office floor plan
Flexible work schedule
Remote work program
Diversity
Documented equal pay policy
Dedicated diversity and inclusion staff
Mandated unconscious bias training
Diversity manifesto
Mean gender pay gap below 10%
Diversity employee resource groups
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Financial & Retirement
401(K)
401(K) matching
Company equity
Employee stock purchase plan
Performance bonus
Charitable contribution matching
Child Care & Parental Leave Benefits
Childcare benefits
Generous parental leave
Family medical leave
Adoption Assistance
Vacation & Time Off Benefits
Unlimited vacation policy
Generous PTO
Paid volunteer time
Paid holidays
Paid sick days
Office Perks
Commuter benefits
Company-sponsored outings
Free snacks and drinks
Company-sponsored happy hours
Onsite office parking
Onsite gym
Professional Development Benefits
Tuition reimbursement
Lunch and learns
Promote from within
Mentorship program
Online course subscriptions available

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