Senior Manager, Marketing Operations

| Bellevue

Unity Technologies is seeking a Senior Manager, Marketing Operations to support our overall Marketing organization. In this role, you will be primarily responsible for enabling marketing and sales efficiency reporting and insights (ROI, CAC and Payback period), and advise leadership and marketing teams on overall performance optimization. You will also be responsible for the architecture of data integration across all different organizations. This role is a key component of our Global Growth Marketing team, that will further enable our capabilities to improve return on investment and revenue impact. 

You are a person who has a passion for data, systems integrations, B2B marketing processes, data and analytics, and understand how marketing and other teams work together across the user lifecycle. Ideally, you’ve had proven experience in working within B2B Marketing Operations, Sales operations or Success Operations teams, across industries in leveraging MarTech, processes and data to optimize revenue growth and retention.

Responsibilities

  • Responsible for the design and architecture of data integrations for Marketing systems across customer success, marketing programs, and sales, to enable all campaign and program marketing managers with relevant data for segmentation and reporting
  • Partner with Sales Operations to deliver lead-to-cash reporting and insights to leadership, including actionable ideas on how to optimize funnel efficiency
  • Own the design, implementation, and optimization of our overall marketing ABM and Demand Generation reporting, including and not limited to account coverage, influenced revenue, marketing and sales efficiency (CAC, Payback period), ROI and ROAS across channels and initiatives
  • Provide actionable insights and direction to the team, across all marketing teams (acquisition, nurture, and distribution of leads) and sales lead funnel (lead to opportunity conversion) 
  • Manage and mentor a group of talented operation managers and specialists supporting all marketing teams on digital asset creation and reporting across initiatives
  • Work closely with multiple teams to ensure they have access to data, performance and ROI reports enabling better insights and operational data to run their business
  • Be a key driver for innovation

Requirements

  • Ba/BS degree with experience in B2B Commercials or business operations in SaaS and a successful track record of working in building reporting capabilities, and optimizing lead-to-cash (marketing and sales) efficiency
  • Experience growing, managing and mentoring highly performing teams and managing large and senior stakeholders (VP, Directors)
  • Have worked before with complex data and MartTech environments, including complex data and system integrations serving large teams
  • Familiar with SaaS sales processes and sales tech stack
  • Outstanding project management and communication skills

Who we are

Unity is the creator of the world’s leading real-time 3D development platform, giving users the most powerful and accessible tools to create, operate, and monetize experiences for the real-time world. Unity empowers anyone, regardless of skill level and industry, to create 3D visual content using world-class technology, operate using resources that maximize ease-of-use, and monetize, so that they can find success with their creations.

The company’s 1,000 person development team keeps Unity at the forefront of development by working alongside partners such as Google, Facebook, Oculus, Autodesk, and Microsoft to ensure optimized support for the latest releases and platforms. Made with Unity experiences reach nearly 3 billion devices worldwide and have been installed more than 34 billion times in the last 12 months. For more information, please visit www.unity.com

Unity is an equal opportunity employer committed to fostering an inclusive, innovative environment with the best employees. Therefore, we provide employment opportunities without regard to age, race, color, ancestry, national origin, religion, disability, sex, gender identity or expression, sexual orientation, or any other protected status in accordance with applicable law. If there are preparations we can make to help ensure you have a comfortable and positive interview experience, please let us know.

Headhunters and recruitment agencies may not submit resumes/CVs through this Web site or directly to managers. Unity does not accept unsolicited headhunter and agency resumes. Unity will not pay fees to any third-party agency or company that does not have a signed agreement with Unity.

#LI-CB1 #SEN


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Technology we use

  • Engineering
  • Product
    • .NETLanguages
    • C#Languages
    • C++Languages
    • GolangLanguages
    • JavaLanguages
    • PythonLanguages
    • RubyLanguages
    • ASP.NETFrameworks
    • Ruby on RailsFrameworks
    • TensorFlowFrameworks
    • MongoDBDatabases
    • TeradataDatabases
    • Google AnalyticsAnalytics
    • OptimizelyAnalytics
    • PeriscopeAnalytics
    • ConfluenceManagement
    • JIRAManagement
    • FavroManagement

Location

Our brand new office is located in the heart of downtown Bellevue, where we are surrounded by a variety of shops, restaurants, and entertainment.

An Insider's view of Unity Technologies

What are some social events your company does?

I think everybody loves the annual holiday party, and this past summer we had a company picnic that was a huge hit. My team is developing a robust events program of not only regular social functions, but also events that encourage wellness and community involvement! One of my personal favorites is the office yoga.

Casey

Workplace Experience

How has your career grown since starting at the company?

Since joining Unity, the freedom and independence offered here has helped me grow tremendously. I’ve been able to work on the technologies that interest me, and work with those that have a lot of knowledge and background in the field.

Tom

XR Developer

How do you empower your team to be more creative?

I've found that creativity requires autonomy, trust, and clarity. Autonomy to define a problem and collaborate to find the best solution. Trust or "psychological safety" to ensure diverse perspectives are openly shared and considered. And clarity, so everyone knows at a high-level what success looks like and are working towards shared goals.

Brandi

Head of Product Management, Cloud Services

What kinds of technical challenges do you and your team face?

One significant challenge we face is working with multiple web frameworks within the same website. Being a product of geographical separation as well as multiple acquisitions, our dashboard isn't as integrated as we would like. We work to maintain a balance between rewriting code and ensuring that we continue to deliver a high quality experience.

Rohit

Sr. Software Engineer, Cloud Services

What are Unity Technologies Perks + Benefits

Culture
Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Documented equal pay policy
Dedicated Diversity/Inclusion Staff
Highly diverse management team
Unconscious bias training
Someone's primary function is managing the company's diversity and inclusion initiatives
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Onsite Gym
Team workouts
Acme Co.'s team fitness initiatives include In-office yoga, In-office fitness classes, Sponsored race teams.
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Employee Stock Purchase Plan
Performance Bonus
Child Care & Parental Leave Benefits
Child Care Benefits
Generous Parental Leave
Flexible Work Schedule
Family Medical Leave
Return-to-work program post parental leave
Company sponsored family events
Acme co. sponsors family oriented events Semi-annually.
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Free Daily Meals
Game Room
Stocked Kitchen
Happy Hours
Parking
Relocation Assistance
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Acme Co. hosts lunch and learn meetings on occasion.
Cross functional training encouraged
Promote from within
Continuing Education stipend
Time allotted for learning
Online course subscriptions available
Customized development tracks
Paid industry certifications
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