Senior Marketing Analyst

| Seattle

Outreach is the number one sales engagement platform with the largest customer base and industry-leading usage, helping companies achieve their revenue goals and drive more insightful engagement with their customers. 

Thousands of customers, including Cloudera, Glassdoor, Pandora, and Zillow, rely on Outreach to execute a repeatable playbook, drive collaboration between sales and marketing, and deliver higher revenue per sales rep.

The Role
We’re looking for an experienced, data-driven Senior Marketing Analyst to support all reporting initiatives on the Demand Generation team. The individual in this role will be responsible for creating dashboards and data insights to improve marketing campaigns, ensuring continual optimization of program investments. The ideal candidate is organized and results driven with a strong attention to detail and passion for continuous learning of marketing funnel strategies. Success in this role also requires coordination with cross-functional partners across the Marketing, Business Intelligence and Data Science organizations. 

Location: We are open to this position being remote. 

Your Daily Adventures Will Include

  • Develop dashboards, reports, and presentations that drive insights to improve marketing campaigns and programs 
  • Work collaboratively with cross-functional teams to define funnel tracking and reporting requirements to support the build of complex marketing datasets
  • Train teams on the terminology, definitions and formulas used for key marketing performance metrics and support questions ongoing
  • Marketing performance metrics you will be held accountable for driving insights from include, but are not limited to MCL, MQL, SQL, SAL, Closed Won/Lost, MRR, LTV, CPA, CAC, monthly active users, and other metrics, as assigned
  • Ensure all marketing dashboards and reports are of highest quality and have been thoroughly validated for accuracy
  • Regularly communicate with the entire marketing team (demand gen, content and product marketing) by providing data-driven recommendations to help optimize marketing investments
  • Drive analysis and insights for leadership presentations that lead to more informed decisions and improved business performance
  • Support the use of sophisticated analytic methodologies, scoring strategies and intent modeling to build a best-in-class marketing strategy

Your Qualifications:

  • 5+ years of experience working in a B2B marketing analytics role
  • Strong analytical skills and ability to understand complex data sets from various sources to define actionable insights for the business
  • Expert level experience with building complex datasets and dashboards in Tableau, Salesforce and Data Studio
  • Proficient in SQL
  • Comfortable presenting to internal audiences in both written and verbal formats
  • Highly organized with strong project management skills including the ability to accurately specify project timeframes, dependencies and risk factors
  • Capable of handling multiple tasks with competing priorities while giving excellent attention to detail
  • Go Getter: you’re eager, resourceful, and constantly put your problem solving skills to the test
  • Tech Savvy: you utilize the latest tools to make your work as efficient as possible. You have a natural curiosity for the tech industry, and want to be part of a high energy and passionate team about to make history
  • Quick: energetic is your baseline and you’re a fast learner. You get excited about and love solving puzzles and take pride in your work
  • Team Player: you strive for greatness, and know that teamwork is the way to get there. You’re a natural leader, and see yourself growing as our team expands

  • #LI-Remote



Why You’ll Love It Here

• Generous medical, dental, and vision coverage for full-time employees and their dependents
• Flexible time off
• 401k to help you save for the future
• Company-organized and personal paid volunteer days to support the community that supports us
• Fun company and team outings (or virtual events these days!) because we play just as hard as we work
• Diversity and inclusion programs that promote employee resource groups like OWN (Outreach Women's Network)
• A parental leave program that includes not just extended time off but options for a paid night nurse, food delivery, gradual return to work, and the Gottman Institute's Bringing Home Baby course for new parents
• Employee referral bonuses to encourage the addition of great new people to the team
• Plus, unlimited snacks and beverages in our kitchen (once we're back in the office, that is!)
• We’re an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status

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Technology we use

  • Engineering
    • GolangLanguages
    • JavascriptLanguages
    • PythonLanguages
    • RubyLanguages
    • Elixir Languages
    • ReactLibraries
    • ReduxLibraries
    • HadoopFrameworks
    • Node.jsFrameworks
    • Ruby on RailsFrameworks
    • SparkFrameworks
    • MySQLDatabases
    • RedisDatabases

Location

Our Lower Queen Anne office is located along the beautiful Elliott Bay waterfront north of Belltown, near Myrtle Edwards Park.

What are Outreach Perks + Benefits

Outreach Benefits Overview

At Outreach, we believe in taking care of our employees as whole people, and our benefits and perks reflect that value. We offer benefits and perks such as flexible time off, a 401k to help save for the future, employee resource groups, and Diversity, Equity, and Inclusion trainings. Our wellness benefits include a generous medical, dental, and vision package for full-time employees and their dependents, access to our EAP (Employee Assistance Program), mental health supports, and FSA and DCFSA options. For new parents, we offer a parental leave program that includes not just extended time off but options for a paid night nurse, food delivery, gradual return to work, and the Gottman Institute's Bringing Home Baby course.

Culture
Volunteer in local community
Outreach organizes quarterly events for employees to volunteer together in the community. We also offer paid time off for volunteer days.
Friends outside of work
Eat lunch together
Intracompany committees
Daily sync
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Highly diverse management team
Outreach's leadership team is highly diverse, reflects our commitment to diversity and inclusion, and is focused on continuous improvement of our DEI initiatives.
Unconscious bias training
We offer DEI trainings to help facilitate understanding of issues surrounding equity and inclusion, including unconscious bias.
Diversity manifesto
Mean gender pay gap below 10%
Diversity Employee Resource Groups
Employee Resource Groups such as Outreach Womxn's Network (OWN) and others that exist to support employees from underrepresented populations are supported from the top down at Outreach.
Hiring Practices that Promote Diversity
Outreach provides training to encourage diverse hiring and the Recruiting Team is constantly searching for innovative ways to reach a diverse population of candidates.
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
All employees receive a basic life insurance plan at the $100,000 level. Employees can elect voluntary life insurance if they would like additional coverage beyond the $100,000 level.
Wellness Programs
Outreach's EAP (Employee Assistance Program) offers free, confidential counseling, 24-hour crisis telephone counseling, addiction support, etc.
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
Company Equity
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Outreach provides flexible start and end times, as well as flexible Friday schedules.
Family Medical Leave
Return-to-work program post parental leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Outreach offers unlimited PTO.
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Outreach offers unlimited PTO.
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
Some Meals Provided
Happy Hours
Parking
Pet Friendly
Relocation Assistance
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
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