At Lyft, community is what we are and it’s what we do. It’s what makes us different. To create the best ride for all, we start in our own community by creating an open, inclusive, and diverse organization where all team members are recognized for what they bring.

Lyft is looking for a motivated, creative and highly organized Senior Marketing Associate to join our Seattle team. In this role, you will help build and scale marketing efforts at a local level. You will also help with executing grassroots marketing initiatives that build up the Lyft brand and increase brand awareness. 

Responsibilities

• Strategize on local marketing strategy based on insights and brand objectives
• Identify opportunities for Lyft to insert itself into cultural moments and create social conversation
• Generate original ideas for experiential activations to drive passenger acquisition and engagement, then see those ideas through to execution and measurement
• Manage marketing partnerships with varied organizations, representing the Lyft brand with external stakeholders
• Create integrated communications strategies to tell the Lyft story locally via owned and paid channels
• Manage logistical implementation of events and special marketing initiatives

Experience and Skills

• Bachelor’s degree or equivalent (preferably within marketing, PR, communications or similar field)
• 3-5 years of marketing experience required 
• Currently live in, and have a strong knowledge of, the greater Seattle community (top events, venues, hotels, associations, nonprofits, neighborhoods, etc.)
• Experience creating strategic communications plans across owned and paid channels
• Experience managing and executing events
• Strong communication skills is a must
• Experience with partnership/sponsorship marketing preferred
• Creative thinker, who enjoys brainstorming, coming up with big ideas and can think outside the box
• Ability to work as part of a team and independently - once you’re clear on the task at hand, you are able to run with it and take it up a notch
• Impeccably organized and strong project management skills
• Comfortable presenting ideas and information to internal and external audiences
• Able to thrive when balancing multiple projects at once and meeting multiple deadlines
• Comfortable working in a startup environment where things move quickly and priorities can change
• Ability to work occasional late/odd/weekend hours depending on event needs
• Experience creating decks in PowerPoint/Google Docs
• Experience analyzing business metrics and consumer insights data is a plus

Lyft is an Equal Employment Opportunity employer that proudly pursues and hires a diverse workforce. Lyft does not make hiring or employment decisions on the basis of race, color, religion or religious belief, ethnic or national origin, nationality, sex, gender, gender-identity, sexual orientation, disability, age, military or veteran status, or any other basis protected by applicable local, state, or federal laws or prohibited by Company policy. Lyft also strives for a healthy and safe workplace and strictly prohibits harassment of any kind. Pursuant to the San Francisco Fair Chance Ordinance and other similar state laws and local ordinances, and its internal policy, Lyft will also consider for employment qualified applicants with arrest and conviction records.