Funko Overview

Welcome to the Funko-verse, a world built on pure imagination, a land governed by the philosophy that stories matter, a universe comprised of characters from countless fandoms, a galaxy of once upon a times and happily ever afters.

But what does Funko do?

Funko is a purveyor of pop culture, making and selling license-focused collectibles. We’re based in Everett, WA where we have a store that delights kids of all ages (kids at heart included). We currently hold hundreds of licenses for franchises ranging from Marvel to Harry Potter, giving us the rights to create tens of thousands of characters—one of the largest portfolios in the pop culture and collectibles industry. We take your favorite characters and turn them into adorable, or sometimes scary, collectible figures. Our most famous line, Pop! Vinyl, has millions of fans around the world. 

The Senior Marketing Campaign Manager will be will be responsible for the creation and execution of the end-to-end campaign strategy and activities that support our business objectives. This role will specialize in developing integrated marketing campaigns and programs across all relevant channels and will manage several projects for marketing and eCommerce integration.

Your Super Powers in Action

• Collaborate with business stakeholders to translate business goals and objectives into marketing plans, actionable integrated campaign strategies and audience-specific content marketing strategies that deliver engagement, leads, pipeline and revenue
• Create and execute integrated marketing campaigns by employing a mix of creative tactics, including multi-channel digital programs, content marketing, search engine optimization, account-based marketing, social media, events, advertising and direct mail
• Produce effective sales tools and marketing materials including web content and marketing campaign assets
• Accountable for content marketing initiatives, including case studies, webinars, videos and advertisements
• Ensure that the organizations brand and identity is adhered to in campaigns and in all communication channels
• Plan and carry out timely campaign delivery and execution
• Track, measure and report on campaign performance against metrics
• Identify and analyze gaps and actions plans to course-correct throughout a campaign to optimize the programs performance
• Manage the overall creation and execution of campaigns on budget, on time and on target
• Communicate effectively on a regularly scheduled cadence to ensure stakeholder alignment

Must-Have Super Hero Gadgetry

• Bachelor degree in marketing, business, communications or a related field of study preferred
• 3-5 years in digital marketing and campaign management experience
• Demonstrated excellence in creating and executing strategies that drive demand through digital channels
• Experience developing, executing and optimizing integrated marketing campaigns including digital, social media, search, email, advertising, events and content creation
• Outstanding B2B writing and PowerPoint skills
• Demonstrated ability utilizing knowledge of the marketing funnel, metrics and analytics to optimize campaigns
• Experience with CRM and Marketing Automation systems
• Adept with SEO, SEM, Google Analytics and paid advertising techniques
• Project management skills and ability to manage the priorities of multiple stakeholders
• Excellent written and verbal communication skills
• Strong organization and problem-solving skills
• Able to manage multiple priorities and work collaboratively with teams to ensure the highest quality deliverables
• Able to learn quickly, prioritize effectively and deliver results in a fast-paced environment
• Requires strong knowledge of Microsoft Office (Word, Excel, PowerPoint, Outlook, etc.)

What Funko OffersFunko offers a competitive compensation package with full benefits and a 401(K) plan with matching contributions from the company. Most importantly, we offer a creative work environment with people who love pop culture just as much as you do. Can’t wait to gush about your latest binge? Neither can we! Looking for a place where your favorite pop culture t-shirt will receive the compliments it deserves? We know how you feel! Funko is an equal opportunity employer. We know that every superhero has a unique origin story and the diversity of these stories enrich what we do. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.