Senior Product Marketing Manager, Customer Success Services
As the leading real-time development platform for gaming, interactive 3D design visualization, augmented and virtual reality, Unity is helping to bring creations of all kinds to life faster than ever before. Unity provides a growing number of services to help our customers across industries be successful.
As the Senior Product Marketing Manager for Unity’s portfolio of Customer Success Services, including support, training, and other professional services, you will partner with the VP of Customer Success and our Enterprise Support teams to drive productization from ideation to reality. You will help drive growth by contributing to the strategic direction of the Services business and deliver clear value propositions, positioning, and messaging for Unity’s customers across the Customer Success Services product portfolio. You will report to the Director of Product Marketing and partner closely with the Customer Success team, Sales, and other Marketing teams to deliver service solutions and offerings for our growing business around the globe.
- Define GTM strategy and drive GTM execution for Customer Success Services. Conduct customer interviews to develop first-hand knowledge of the customer and their problem set. You’ll use the knowledge and data you gather to inform the structure of offerings for customers across industries
- Work with Customer Success leadership, field team, and other Product Marketing leads to define solution offerings and packages that solve customer problems, at the right price
- Create launch/rollout plans for Customer Success Services offerings, to include strategic messaging and communications plans, ensuring BDs are trained and armed with world-class sales materials, and that we have a strong web funnel that is optimized to drive leads to BD. You’ll also develop strategy and communications plan for communicating any offering changes
- You’ll brief and conduct the Marketing orchestra, ensuring cross-functional contributors understand the GTM strategy and build plans that take strategy to tactics that result in us achieving our goals and objectives
- Work with BD and Corporate Sales Leads to develop a comprehensive training program for Unity Customer Success Services that educates and arms all of the sales teams to ensure each and every deal includes Customer Success Services
- You’ll define and deliver a complete, compelling sales enablement toolkit for all of the Customer Success Services offerings: you’ll source and create pitch decks, case studies, testimonials, marketing videos, sell sheets, battlecards and more to arm the sales teams to close
- You have direct experience working on human-delivered services and support in a SaaS environment
- You know the A to Z of how to take a product to market backwards and forwards, ideally in a subscription or SaaS business
- You must be a clear thinker and communicator. This must come across in every aspect of your work, from running meetings, to working docs, to presentations, to being able to break down complex problems to get at the crux of the matter. You’ll put those skills to work navigating ambiguity on a daily basis, ensuring your partners and stakeholders are aligned, onboard, and executing against a crystal clear vision and game plan
- You must be able to focus and prioritize ruthlessly in a very fast-paced, ambiguous environment, in order to keep your eye on the ball of the highest impact work and drive that to completion
- You must be both an extremely high-producing, effective hands-on contributor, as well as a leader through influence, who can achieve success through others
Some travel will be required between Unity offices (San Francisco, Seattle, Montreal, Copenhagen), customer visits, and to some major industry events.
Who We Are
Unity is the creator of the world’s most widely-used real-time 3D (RT3D) development platform, providing content creators around the world with the tools they need to build rich, interactive 2D, 3D, VR and AR experiences. In fact, apps made with Unity reach 2.7 billion devices worldwide, and were installed more than 24 billion times in the last 12 months.
The global engineering team keeps Unity at the forefront of technology and — working alongside partners like Magic Leap, Google, Facebook, Oculus and Microsoft — ensures optimized support for the latest technology and platforms. Unity is powering the real-time revolution, expanding beyond games and breaking into other industries including automotive, film, architecture, engineering, construction and more.
Unity is an equal opportunity employer committed to fostering an inclusive, innovative environment with the best employees. Therefore, we provide employment opportunities without regard to age, race, color, ancestry, national origin, religion, disability, sex, gender identity or expression, sexual orientation, or any other protected status in accordance with applicable law. If there are preparations we can make to help ensure you have a comfortable and positive interview experience, please let us know.
Headhunters and recruitment agencies may not submit resumes/CVs through this website or directly to managers. Unity does not accept unsolicited headhunter and agency resumes. Unity will not pay fees to any third-party agency or company that does not have a signed agreement with Unity.