Apply now for a career that puts wellbeing first!
GET TO KNOW US
Gympass is a corporate wellness platform that connects you to thousands of fitness & wellness partners, all with one simple monthly membership. Founded in 2012 and headquartered in NYC, we have a growing global team in 11 offices around the world. At Gympass, you not only have the opportunity to build a career in a fast-paced global environment - but you'll make wellbeing universal, so everyone can be happy and healthy.
THE OPPORTUNITY
We are hiring an SEO MANAGER to our CONTENT MARKETING team!
The Gympass Content Marketing team is seeking an SEO manager to help us increase the reach and impact of our content for both B2B and B2C audiences. We need someone who is not afraid to dive deep into our content strategy, serving as the primary ideator of content topics using their in-depth knowledge of keyword research, competitive analysis, and SEO best practices. We have high expectations for our organic search channel, and we need someone who is willing to evolve our SEO discipline to help us achieve our goals. The SEO Manager will directly support our Content Marketing team, but will also work closely with our MarTech, Website, and Engineering teams.
The ideal candidate has strong B2B and B2C experience, is highly analytical, and has a strong content instinct.
YOUR IMPACT

• Support the development and implementation of our global SEO strategy, with the intent of increasing organic search traffic to our website and delivering qualified leads.
• Leverage keyword research (both short-tail and long-tail), competitive analyses, and persona insights to support our content pillar and spokes strategy, and identify opportunities for internal linking.
• Develop and execute a global link-building strategy to increase overall domain authority.
• Identify opportunities to optimize our content to maximize SERP rankings and increase conversions.
• Collaborate with our paid media team to align keyword targeting strategies and content creation, and drive overall search efficiencies.
• Evolve our content architecture, including taxonomy, navigation, and information architecture, to better meet user intent and improve the UX within our content ecosystem.
• Support our Technical SEO manager in identifying content-based SEO deficiencies and provide recommendations for improvement.
• Support the development and implementation of a localized content strategy.
• Monitor algorithm updates and emerging trends in search to inform content planning and optimization.
• Monitor the performance of our SEO strategies, including traffic, conversions, page engagement metrics, and SERP rankings, and report key to stakeholders.
• Expand our search strategies into adjacent channels, such as YouTube and other emerging and established social platforms.

WHO YOU ARE

• 5+ years of experience in developing and executing content-based SEO strategies, preferably at a digital product company serving B2B and B2C customers.
• Strong analytical skills for robust data-driven decision-making. A natural affinity for numbers, analytics, and the detailed workings of complex systems. Extensive experience with Google Analytics and other data insight platforms.
• Proven track record in implementing SEO strategies that create a sustained, material increase in high-quality organic traffic using white-hat techniques.
• Proficiency with SEO tools such as Ahrefs, SEMRush, Moz, Screaming Frog, Google Search Console, or similar tools.
• Experience developing SEO strategies for global websites serving customers in multiple countries and languages.
• Experience working in high-growth, highly dynamic environments with a healthy level of autonomy.
• A strong collaborator and communicator that has experience working with cross-functional teams consisting of content marketers, product marketers, engineers, channel marketers, data analysts, and CRO specialists.
• Understanding of technical SEO best practices.

WHAT WE OFFER YOU
We want Gympassers to live healthier and happier lives, both in and out of work. That's why we have a comprehensive Total Rewards approach that encompasses benefits, compensation and personal growth opportunities within a high-performance, inclusive, and supportive environment.
In New York, California, Colorado, Massachusetts, and Washington, the annual base salary range for this role is USD $ 85,120 - $106,400 . The base salary range for other locations may vary. Actual base salary will be dependent on geographic location, relevant experience, skills, qualifications and/or other job-related factors. In addition to base salary, this role may also be eligible to participate in either our annual bonus plan or a sales incentive plan, and our performance-based stock option program.
We're a wellness company that is committed to the health and wellbeing of our employees. Our benefits include:
WELLNESS: health, dental, vision, and life insurance
FLEXIBLE WORK: Choose when and where you work. For most, this will be a hybrid office/remote structure but can vary depending on the needs of the role and employee preferences. We offer all employees a home office stipend and a monthly flexible work allowance to help cover the costs of working from home.

• Our offices are in New York, LA, and Houston. You can work from any office or remotely based in New York, New Jersey, Connecticut, Pennsylvania, Massachusetts, North Carolina, Georgia, Florida, Missouri, New Hampshire, Kentucky, Texas, Illinois, California, Colorado, Utah, Washington, or California.

FLEXIBLE SCHEDULE: We give our employees some flexibility to adjust their working hours, letting them adjust their starting time within a range of 3 hours.
GYMPASS: We believe in our mission and encourage our employees and their families to find their passion too. Access onsite gyms and fitness studios, digital fitness programs, and online wellness resources for meditation, nutrition, mental health support, and more. You will receive the Gold plan at no cost, and other premium plans will be significantly discounted.
PAID TIME OFF: We know how important it is to take time away from work to recharge. Employees receive a minimum of 25 days PTO per year with an additional day for each year of tenure (up to 5) in addition to annual holidays (including an extra holiday on your birthday!)
PAID PARENTAL LEAVE: Welcoming a new child is one of the most special moments in your life and we want our employees to take the time to be present and enjoy their growing family. 100% paid parental leave of 12 weeks to all new parents, of both biological and adopted children, regardless of gender and parent's relationship with the co-parent
CAREER GROWTH: Outstanding opportunities for personal and career growth. That means we maintain a growth mindset in everything we do and invest deeply in employee development.
CULTURE: An exciting and supportive atmosphere with ambitious people from around the world! You'll partner with global colleagues and share in the success of a high-growth technology company disrupting the health and wellness space. Our value-based culture of trust, flexibility, and integrity makes this possible every day. Find more info on our careers page !
Click here for descriptions of our Gympass US benefits!
Diversity, Equity, and Belonging at Gympass
We aim to create a collaborative, supportive, and inclusive space where everyone knows they belong. At Gympass, we welcome and celebrate your authentic self.
Gympass is committed to creating a diverse work environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, religion, color, sex, gender identity or expression, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status, or any other basis covered by appropriate law.
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