Sr. Communications Specialist

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About the Role: 

RealSelf is seeking an exceptional Sr. Communications Specialist, focused on Media Relations. You will be responsible for securing editorial media coverage in print, digital and broadcast outlets. This position will report to the Senior Communications Manager and work directly with company leadership and RealSelf providers, including plastic surgeons, dermatologists, and dentists. You must be passionate about developing and pitching stories and skilled at using data to support them. You should be comfortable speaking to journalists across a variety of beats including business, tech, beauty, health and science, and personal finance. This is a fantastic opportunity for a motivated and creative communications professional who wants to make a big impact and help millions of people make smart, confident beauty decisions.

In this role you will:

  • Helps develop and executes earned media strategies and plans
  • Writes pitches, press releases, key messages, Q&A documents, and awards entries
  • Identifies, establishes and maintains relationships with top-tier journalists, and manages the company’s media lists
  • Researches and identifies industry awards and conferences, as well as prepares presentation materials and provides onsite support
  • Prepares executives and surgeons to serve as spokespeople
  • Manages coverage tracking and reporting, including a coverage database and archive.
  • Collaborates with members of various RealSelf teams, including sales, data analytics, product, engineering, legal and finance
  • Keeps abreast of competitive and industry trends, and reports on these trends to the larger team

Other duties, responsibilities and activities may change or be assigned at any time with or without notice.


You may be the right fit if you have: 

  • 3+ years of PR and media relations experience
  • A proven track record of securing local and national coverage, preferably using data
  • Extremely strong written and oral communications skills
  • Ability to analyze, report and conceptualize stories based on data and research
  • Ability to manage multiple projects simultaneously while meeting deadlines
  • Ability to manage ambiguous situations and work autonomously 
  • Ability to think creatively and pay attention to details
  • Experience with PR platforms (Cision, MeltWater, Onclusive)
  • Bachelor’s degree in communications, journalism, or a related field


Travel:

Travel to New York, Los Angeles, and other major markets as needed.

Work Environment:

The RealSelf office sits in a historic Pioneer Square building. Employees also have the option to bring their dogs to work!

About RealSelf:
RealSelf.com is the leading consumer destination in the $32B US medical aesthetics market. We make it easy to get the information and deep support needed to make confident purchase decisions. Since 2006 our authentic stories, unbiased ratings, and expert answers from board-certified doctors have helped millions of people explore treatments and decisions that range from laser skin resurfacing to highly considered cosmetic surgery. With the backing of world-class investors we’re growing RealSelf into a global business with a broad range of services. Come join our super talented and passionate team!

Check out our realselflife Instagram account to keep up on company updates and learn more about life at RealSelf.

RealSelf is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or protected veteran status.

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Location

Our HQ is in Seattle's Pioneer Square neighborhood, which boasts trendy coffee shops, art galleries, and restaurants. Easy to commute to via transit.

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