VP Enterprise Marketing

| Seattle

At 98point6, our mission is bringing technology and medicine together to reinvent primary healthcare. You’ll collaborate with multiple teams, work across disciplines, encountering and conquering many challenges that are new and exciting. Each day you’ll be working towards profoundly transforming primary care.

Your Role and Impact

98point6 is looking for a dynamic marketing leader with proven success partnering closely with sales to grow existing channels and establish new markets in order to exceed revenue targets. This role is responsible for our business-to-business marketing strategy including market solutions, demand generation and channel marketing initiatives that translate into increased market share. This position reports to the chief marketing officer and is a key member of the company's leadership team. 

Responsibilities

  • Develop, support and grow our enterprise marketing team while collaborating across the organization to establish workflows and processes that scale
  • Lead the development and execution of our B2B marketing strategy and go-to-market efforts
  • Cultivate strong relationships with sales leaders to gather ongoing market insights and feedback that help us continuously enhance our commercial offering, and demonstrate market success
  • Optimize value proposition and messaging for various audiences, and support your team in developing assets and materials that improve conversion across channels
  • Refine existing B2B marketing approaches and processes, including RFP/RFI, CRM, marketing automation and events strategy
  • Advise and support executive team on enterprise marketing strategy
  • Continuously measure and communicate success of B2B marketing approaches and programs

Requirements

  • 10+ years of experience in enterprise/B2B marketing; 5+ years leading a team
  • Strong understanding of the healthcare ecosystem, benefits market, decision-makers and competitive landscape preferred
  • Proven success scaling a B2B marketing team in a high-growth environment
  • Deep experience designing and implementing marketing strategies and demand generation programs that have consistently contributed to meeting/exceeding revenue targets, including experience with ABM, CRM, list acquisition, marketing automation, events and RFP/RFIs
  • Experience leading new business initiatives cross-functionally, and presenting and selling ideas to varied audiences
  • Proven ability to build positive relationships and influence, within and outside areas of control
  • Exceptional written and verbal communication skills

98point6 provides equal employment opportunities to all without regard to race, color, religion, sex (including sexual orientation or gender identity), national origin, age, disability, genetic information or other protected status.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • PythonLanguages
    • SqlLanguages
    • SwiftLanguages
    • ReactLibraries
    • ReduxLibraries
    • FlaskFrameworks
    • TerraformFrameworks
    • AWSFrameworks
    • ServerlessFrameworks
    • DockerFrameworks
    • JenkinsFrameworks
    • MySQLDatabases
    • PostgreSQLDatabases
    • RedshiftDatabases
    • DynamoDBDatabases
    • Google AnalyticsAnalytics
    • SumoLogicAnalytics
    • TableauAnalytics
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • AsanaManagement
    • ConfluenceManagement
    • JIRAManagement
    • WordpressCMS
    • TuneCMS
    • SalesforceCRM
    • SendGridEmail

Location

From 360° mountain, water and downtown views, to restaurants, bars and public transportation within blocks, our Seattle headquarters is hard to beat.

An Insider's view of 98point6

How would you describe the company’s work-life balance?

There has never been a time where I have to choose work over family and friends while at 98point6. Our core hours, generous benefits and supportive leadership creates a flexible environment that enables “life” to happen, while also making our time in the office very productive.

Stephen

Clinical Operations Program Manager

How do you collaborate with other teams in the company?

At 98point6, we are all aligned to the same overarching goals. That, as well as the open, communicative and trusting environment has been key in getting things done when a project has different priorities across teams.

Marilyn

Product Manager

How has your career grown since starting at the company?

The culture at 98point6 encourages continuous improvement both technically and professionally. Over the past year, I’ve had the incredible opportunity to pursue paths I’m interested in that has allowed me to grow from being a senior engineer focused on service architecture, to a newly appointed director focused on team development.

Christy

Director of Product Engineering

How do your team's ideas influence the company's direction?

The Legal and Regulatory team at 98point6 is critical to setting strategy for the company. 98point6 must navigate a highly regulated space, so we work in exciting cross functional teams with engineers, product, marketing, and clinical operations to guide the company.

Tori

General Counsel

What is your vision for the company?

Our mission is to make primary care accessible and affordable, inspiring early and frequent use, leading to better overall health and material cost of care savings.

Robbie

CEO

What are 98point6 Perks + Benefits

98point6 Benefits Overview

98point6 has a competitive benefits package including health & wellness benefits, a transportation stipend, 401k, and fully stocked kitchens. One of our favorite benefits is that our office closes for the last two weeks of the year which allows our employees to refresh during the holiday season and come back ready for the new year.

Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Onsite Gym
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Child Care & Parental Leave Benefits
Generous Parental Leave
We provide up to 18 weeks of parental leave for the primary caretaker. 98point6 also provides 10 weeks of leave for the secondary caretaker.
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours
Fitness Subsidies
Professional Development Benefits
Lunch and learns
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