Digital Customer Engagement Manager
The Qualtrics XM Platform™ is a system of action that helps businesses to attract customers who stay longer and buy more, to engage and empower employees to do the best work of their lives, to develop breakthrough products people love, and to build a brand people can’t imagine living without.
Joining Qualtrics means becoming part of a team bold enough to chase breakthrough experiences - like building a technology that will be a force for good. A team committed to diversity, equity, and inclusion because of a conviction that every voice holds value, with a vision for representation that matches the world around us and inclusion that far exceeds it. You could belong to a team whose values center on transparency, being all in, having customer obsession, acting as one team, and operating with scrappiness. All so you can do the best work of your career.
We believe every interaction is an opportunity. Are we yours?
The Challenge
The Customer Success Team is at the heart of Qualtrics. We partner with our customers throughout their experience journey and help them unlock the most value from our products and services. We understand our customers’ goals and, as trusted advisors, recommend solutions to the challenges they face. We are looking for scrappy and collaborative individuals to join our group and have a huge impact on customer retention and maturity. We have ambitious members on this team, and are always looking for more amazing talent!
Qualtrics is seeking a Digital Customer Engagement Manager who can ensure our customers are lifetime Qualtrics champions. If you are creative, a superb communicator and problem-solver, have the ability to build positive relationships and want to work at a fast-growing tech company, Qualtrics could be the place you’ve been dreaming about.
The Expectation for Success
You will know you are doing an extraordinary job when your customers renew and expand their usage of Qualtrics. You have scary-good story-telling skills and can translate complex technology and business topics, trends, and opportunities into high-quality marketing content targeting a range of audiences. You have strong organizational skills, can juggle multiple priorities, and are a great communicator who empathizes with your audience. You are inventive in the face of challenges, you use your expertise to consult on best practices, and refuse to give up until our clients succeed. You are excited about innovating, developing and executing content initiatives as well as making recommendations on marketing plans.
A Day in the Life:
- Drive Customer Success by converting users in a client organization into Qualtrics champions
- Lead the strategy and stakeholder management around content and messaging, development and implementation of high-value assets to improve customer retention
- Create and maintain the org-wide customer journey map, integrating time & trigger-based touchpoints across thought-leadership, marketing and learning content assets.
- Partner closely with our enablement leads, product marketing managers, and subject matter experts from across the company to deliver engaging content that helps accelerate adoption, retention, and expansion of customers
- Design and create targeted campaigns across a variety of channels to improve active user engagement with specific customer segments and customize content depending on where they are in the lifecycle
- Ideate marketing campaigns to drive retention, and collaborate across internal teams to execute these plans by writing campaign briefs and overseeing their deployment
- Project management of various stakeholders to build the reporting for campaigns across various internal databases.
- Analyze campaign and program performance and report results to leadership
- Collaborate cross-functionally to improve overall customer experience leading to greater satisfaction and loyalty among our clients
- Motivate your clients to carry their love of Qualtrics to other organizations
Minimum Qualifications
- Bachelor’s degree
- Minimum 3-5 years of hands-on experience in B2B Marketing & Demand Generation
- Customer Success experience a plus
- Basic proficiency with Marketo; Marketo Certification a plus!
- Intermediate to advanced proficiency with Salesforce.com
- Experience building and launching email and nurture programs to drive qualified leads to sales or customer renewals
- Technically capable, excellent communicator
What Differentiates Us from Other Companies
- Work life integration is deeply important to us - we have frequent office events, team outings, and happy hours
- Qualtrics Experience Program - $1,500 for an experience of your choosing (eligible after a year)
- We take pride in our offices design aiming at fostering creativity from our rooftop views to an open and collaborative work space.
- 30 paid days off - 15 PTO + 5 Personal Days + 10 Holiday Closures (additional after a year)
- On top of standard benefits package (medical employees and their families, dental, vision, life insurance, etc) we provide snacks, drinks, and free lunches in our office
- We believe in sharing Qualtrics success which is part of the compensation for all employees
To learn more about what we value read about it directly from our employees Qualtrics Life stories
Qualtrics is an Equal Opportunity Employer
Qualtrics provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, national origin, sexual orientation, gender identity or expression, age, disability, genetic information, marital status or veteran status.