Head of Market Insights - Location Flexible at Dropbox

| Remote
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Role Description
As part of our new Central Research & Insights team - the team responsible defining and delivering a holistic view of the customer for executive marketing, product and design teams - you will lead and consult on GTM, marketing research and product research initiatives that will help guide Dropbox company innovations on a global scale. In this leadership role, you will be responsible for establishing research goals that align to company goals and then aligning stakeholders and initiatives across the organization to meet those goals. As the subject-matter expert on market research within Research & Insights Team, you will consult and coach the broader research team on how to incorporate market insights into their research strategy so it can be beneficial for not just product but also GTM teams like marketing. By connecting the dots between PMM, Marketing and Research & Insights, you will also help educate others on how to incorporate market insights into their own product thinking. 
 
As part of the Research & Insights team you’ll work with nimble, dynamic, and collaborative senior researchers. You’ll own large strategic Market Research projects, collaborate with other researchers on company-wide initiatives, and also act as an expert consultant for Market Insights with your fellow team members and stakeholders. The types of projects you’ll lead will focus on:
  • Assessing opportunities for Dropbox and Dropbox Brand to innovate, grow and differentiate (different markets, different products) around the world. You will then help to operationalize these experiences in the discover and buy portion of the funnel. 
  • Helping to consult and coach the broader Research & Insights team on how to incorporate market insights into their research projects.
  • Be our go-to market research consultant who helps our Research & Insights, PMM and Marketing teams evaluate consumers’ motivations and unmet needs to improve acquisition, retention, and messaging.
 
Responsibilities:  
  • Build strong relationships across the organization to establish the Central Research Team as the go-to for all custom insights including general market landscape insights 
  • Apply deep expertise as a cross-product consultant on the validity of market research data sources and ensure that market insights are consistent and methodologically sound across the entire team
  • Deliver POV’s on market trends that help to drive business conversations forward and spark marketing ideas
  • Manage a resource network of research vendors, contractors, and platforms.
  • Identify and frame key issues and business questions, in coordination with marketing stakeholders and other cross-functional stakeholders such as design, brand product management product marketing, and pricing & packaging. 
  • Leverage data to inform meaningful insights that drive strategic and actionable recommendations
  • Communicate, socialize research findings and recommendations to key stakeholders so they influence product and marketing decisions
 
Requirements:
  • Bachelor’s or Master’s Degree in Market, Ethnographic or Social Science Research (or related field)
  • At least 10 years of relevant experience in research, both market and design research, with at least 5 years working in the tech industry.
  • Strong analytical and interpretive skills with the ability to distill copious amounts of data (qualitative, quantitative, secondary, etc.) into an insightful story with actionable recommendations
  • Ability to design and run studies independent of vendor intervention (e.g. large surveys, focus groups, etc). 
  • Highly collaborative and demonstrated ability to work closely across design, marketing, PMM and other cross-functional teams
  • Experience managing multiple complex projects, numerous internal teams, and a myriad of external vendors
  • Experience leveraging survey tools (i.e. Qualtrics) and Excel

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Technology we use

  • Engineering
    • GolangLanguages
    • JavaLanguages
    • KotlinLanguages
    • FluxLibraries
    • jQueryLibraries
    • ReactLibraries
    • HadoopFrameworks
    • SparkFrameworks
    • TensorFlowFrameworks
    • HBaseDatabases
    • MemcachedDatabases
    • RedisDatabases

Location

*Dropbox Studios are collaborative spaces designed for teamwork and community-building. Employees will not be able to use them for solo work.

What are Dropbox Perks + Benefits

Dropbox Benefits Overview

We’re proud to offer benefits that help all Dropboxers take care of their holistic selves, so they can keep flowing at work.

Culture
Volunteer in local community
Partners with Nonprofits
Friends outside of work
Intracompany committees
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Documented equal pay policy
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Diversity manifesto
Someone's primary function is managing the company’s diversity and inclusion initiatives
Diversity Employee Resource Groups
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Team workouts
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Performance Bonus
Match charitable contributions
Child Care & Parental Leave Benefits
Child Care Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Adoption Assistance
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Volunteer Time
Perks & Discounts
Beer on Tap
Casual Dress
Company Outings
Game Room
Stocked Kitchen
Happy Hours
Recreational Clubs
Fitness Subsidies
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Time allotted for learning
Online course subscriptions available

Additional Perks + Benefits

We began a new 'Perks Allowance' in 2021 when we went Virtual First. Dropboxers are provided a generous individual allowance to spend on what perks really matter to them while at home- whether that's wellness, caregiver support, productivity, ergonomics, learning, food services, afterschool programs for kids, or something else! Read more here: https://bit.ly/3uM0gG3

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