Product Manager

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Join Evolution Fresh, Starbucks’ growing health and wellness focused enterprise. This is your opportunity to be part of a purpose-driven company and grow your career in an ambitious environment. We are seeking passionate individuals to help achieve our efforts to inspire people to thrive through nature’s green goodness. From the beginning, Evolution Fresh set out to be a different kind of company. A company that celebrates a healthy lifestyle while also bringing about a feeling of purpose and connection. In addition to our dedication to offering high quality balanced beverage options to our customers, we are also known for developing extraordinary leaders who share this passion and who are guided by their service to others.

 

 “It began over 30 years ago when I picked an orange from a tree in my backyard. Just one handpicked orange squeezed into pure juice perfection. No processing. No heat pasteurization. From then and there, the chase was on in pursuit of the authentic juice experience. Evolution Fresh pursues that experience every day, that’s why we take the most flavorful fruits and vegetables, cold-press them using high pressure processing, and provide healthy options for every step of the wellness journey.”  Health and happiness – Jimmy Rosenberg, Evolution Fresh

 

Product Manager will lead the product development and optimization of the core beverage portfolio and act as a liaison between research and development, supply chain, marketing, sales and finance. In this role you will develop strategy in support of the organizational goals and execute against overall business plans.

As a Product Manager, you will focus on, but not limited to:

Product & Category Management:

  • Leads cross-functional and/or cross-channel teams to develop new products and product-related marketing opportunities, from concept to commercialization.
  • Drives base business growth in multiple channels.
  • Develops product strategy for traditional retail (FDM/Natural) as well as Food Service and Private Label.
  • Is a leader, who can collaborate with teams in driving project timelines to deliver products and programs. Strong leadership of cross-functional partners required to ensure successful launch of innovations.
  • Contributes to the innovation strategy reflecting high-reaching and consumer trends and market needs. Helps to implement and refine the innovation process.
  • May assist in the creation of and maintenance of platform/product positioning and guardrails ensuring relevancy across regions and channels.
  • Monitors the marketplace for new product innovations, competitors, lifestyle trends and new technologies.
  • Builds positive relationship with regulatory, legal and R&D teams.
  • Manages relationship with finance to collaborate on cost targets, margin and performance metrics.

Marketing & Promotions:

  • Provides input to consumer positioning, creative brief development, and partners with marketing team. Evaluates creative concepts and effectively provides creative feedback to internal and external agencies.
  • Identifies and quantifies specific product drivers in support of marketing strategies and the hierarchy of communication.

Business Management:

  • Leads the Evolution Fresh core portfolio against operating plans and budgets. Tracks, analyzes and communicates product and program performance vs. expectations. Provides relevant insight and recommends action plans to address variances in performance against annual plan.
  • Develops and leads product line business plans for baseline business. Builds and presents the business case for new programs to support growth strategies and profitability targets.
  • Makes recommendations regarding product objectives and strategy, positioning, pricing, packaging, and product lifecycle. May provide information and direction for planning, forecasting and handling inventories.
  • Supports qualitative and quantitative research to develop key findings and recommended actions.
  • Merges trends and other primary and secondary forms of research with fact-based business insights to arrive at sound strategic recommendations. Uses data to tell a logical story—IRI experience a plus.
  • Leads project teams and timelines to deliver products and programs.
  • Provides input into the strategic plan for product(s) they lead.

We’d love to hear from people with:

  • Strong analytical and technical skills; comfortable with data.
  • Ability to communicate clearly and concisely, both orally and in writing. Consistently uses communications skills to influence outcomes.
  • Willingness to pivot as opportunities arise.
  • Ability to prioritize projects, workstreams, balance multiple priorities and deadlines.
  • Ability to confidently present objectives and desired outcomes to leadership and cross functional teams in person or over the phone.
  • Ability to influencing others without authority to get things done in a timely fashion.
  • Attention to detail, can write compelling presentations and succinct emails.
  • Can work both independently, as part of a team and cross-culturally.
  • Working knowledge of financial planning, forecasting, assortment planning and inventory management.
  • Aptitude to build a level of trust and respect amongst peer group. Recognizes the importance of solid relationships.
  • Capability to resolve issues or debates independently in most situations.

Summary of Experience:

  • Progressive experience in product or brand management. 5 years
  • Project leadership in a cross-functional environment. 2 years
  • MBA preferred.
  • Bachelor’s degree or 4 or more years of US military experience
  • 2 or more years of being responsible for the development of new or existing products or strategies from conception to implementation
  • 2 or more years of experience in a role supporting marketing, brand management or product management
  • 1 or more year(s) of experience in a professional role leading a budget

 

Join us and be part of something bigger.  Apply today!

Starbucks is an equal opportunity employer of all qualified individuals; including minorities, women, veterans, and individuals with disabilities, and regardless of sexual orientation or gender identity. Starbucks will consider for employment qualified applicants with criminal histories in a manner consistent with all federal, state, and local ordinances.

 

 

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