Remitly
We provide trusted digital financial services to our customers and recipients in over 170 countries across the globe.
Seattle, WA

Product Marketing Manager

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Remitly is on a mission to transform the lives of immigrants and their families by providing the most trusted financial products on the planet. For nearly 10 years, we have been tirelessly delivering on our promises to immigrants sending their hard earned money home. Today, we are incredibly proud to have served millions of customers globally with Remitly and our newly launched banking product, Passbook. We strive daily to meet our promise to our customers by building peace of mind into everything we do. Join over 1,300 employees across 9 offices who are growing their careers while having a positive impact on people globally.

About the Role

We are looking for a Product Marketing Manager experienced at driving go-to-market (GTM) strategies and plans for the Asian market, with a focus on East and Southeast Asian markets, including China. We are looking for expertise in developing marketing strategies, plans, and offers for our target segments residing in the US and Canada. You will identify and build on market opportunities that promote new customer acquisition and transaction goals. you will manage competitive and market positioning, new market and feature launches, offers and promotions. You will partner with the broader Marketing, Analytics, Business Development, Pricing, Product Management, and Customer Success teams to bring to market creative remittance solutions for the customer segments.

Reporting to the Product Marketing Lead for Asia, you will build the product marketing roadmap for China, Vietnam, Thailand and other priority segments. This includes driving intent and execution for Product or Feature GTMs, Seasonal Campaigns, Partner & Co-Marketing GTMs, Localization or other regional marketing programs to grow our market share. We are looking for collaboration and partnership. You will myopically focus on the customer while being data-driven.

What you'll do:

  • Annual, Quarterly, and Monthly planning for regional growth strategy, working with Remitly teams to develop and publish the marketing roadmap
  • Develop business cases, growth strategies, and go-to-market plans for prioritized programs
  • Promote intent for related customer research, develop creative briefs, and provide Acquisition, Lifecycle, and Brand Teams with input to meet acquisition and launch goals
  • Build go-to-market plans in partnership with the broader Marketing team
  • Work with Marketing Analytics to develop simple yet powerful metrics to track the performance of launched programs
  • Co-own regional acquisition and payback goals with acquisition team

Who you are:

  • 4+ years experience in Product Marketing and Consumer Marketing with experience in successful go-to-market launches
  • Experience in Performance Marketing with the ability to start from a white space problem and develop hypotheses, an analytical framework, and well written business cases
  • Customer-centric and Data-driven, you can review other business cases and provide feedback or solutions
  • Communicate data-based decisions to individual contributors and leadership
  • You articulate and defend your decision-making process
  • Expert in Excel, working knowledge using Analytics tools
  • You can do a lot with a little. You are creative, and think of creative solutions in a constrained environment. You would need to have a high degree of ownership
  • Experience building marketing plans for the East Asian markets (China, Vietnam, Thailand, South Korea, Japan)

Our Benefits

  • Unlimited paid time off
  • Health, dental, and vision benefits and 401k plan with company matching
  • Company contributions to your HSA or FSA plan, if you choose one
  • Continuing education and corridor travel benefits

Who we are

Remitly is a group of passionate people working to make international payments easier and more transparent on both the web and mobile devices. We are looking for team members to join us that want to make a difference and change an industry. We pride ourselves on aiming high and delivering results, data being at the heart of everything we do, and encouraging our team to manage decisions and outcomes. Sounds like the place for you? Join us.

Remitly is an Equal Opportunity Employer. Equal employment opportunity has been, and will continue to be, a fundamental principle at Remitly. We are committed to nondiscrimination across our global organization and in all of our business operations. Employment is determined based upon personal capabilities and qualifications without discrimination on the basis of race, creed, color, religion, sex, gender identification and expression, marital status, military status or status as an honorably discharge/veteran, pregnancy (including a woman's potential to get pregnant, pregnancy-related conditions, and childbearing), sexual orientation, age (40 and over), national origin, ancestry, citizenship or immigration status, physical, mental, or sensory disability (including the use of a trained dog guide or service animal), HIV/AIDS or hepatitis C status, genetic information, status as an actual or perceived victim of domestic violence, sexual assault, or stalking, or any other protected class as established by law.

Remitly is an E-Verify Employer.

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What are Remitly Perks + Benefits

Culture
Partners with nonprofits
Open door policy
OKR operational model
Team based strategic planning
Open office floor plan
Employee-led culture committees
Quarterly engagement surveys
Flexible work schedule
Remitly offers a flexible schedule outside of core hours, designed for parents in mind.
Remote work program
Diversity
Dedicated diversity and inclusion staff
Highly diverse management team
Remitly's executive leadership is as diverse as our staff, and our Director of Diversity & Inclusion is focused on continuous improvement of our D&I initiatives.
Mandated unconscious bias training
Diversity employee resource groups
At Remitly, our nine affinity groups are open membership - any employee who self-identifies, self-affiliates, or is an aspiring ally who wants to connect, learn, and share is welcome to join!
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Pet insurance
Wellness programs
Mental health benefits
Remitly partners with Modern Health to provide enhanced employee benefits that support a holistic approach to employees' well-being. This includes sessions with licensed therapists for clinical needs.
Wellness days
Financial & Retirement
401(K)
401(K) matching
Employee stock purchase plan
Remitly offers the opportunity to purchase stock options through its Equity Incentive Plan.
Charitable contribution matching
Child Care & Parental Leave Benefits
Generous parental leave
Remitly offers up to 12 weeks of paid maternity and paternity leave for new parents.
Family medical leave
Company sponsored family events
Remitly sponsors family-oriented events semi-annually (e.g., holiday party and company picnic).
Vacation & Time Off Benefits
Unlimited vacation policy
Generous PTO
Paid holidays
Flexible time off
Office Perks
Commuter benefits
All King County-based employees receive the ORCA Card transportation benefit on day one. The ORCA Card can be used on all regular buses, Regional Rail, and a few other modes of transportation.
Company-sponsored outings
Remitly has regular paid team outings, as well as company-wide annual holiday parties and other events, for all employees and a guest.
Free snacks and drinks
Remitly has a fully stocked kitchen including unlimited snacks, coffee, tea and all the flavored Bevi water you can handle.
Some meals provided
Remitly provides a weekly catered lunch on Thursdays.
Company-sponsored happy hours
Virtual happy hours are hosted At team's discretion.
Onsite office parking
We offer employees a parking subsidy in the building's below-ground garage.
Relocation assistance
Mother's room
Professional Development Benefits
Job training & conferences
Lunch and learns
Remitly hosts lunch and learn meetings on occasion.
Promote from within
Mentorship program
Continuing education stipend
Continuing education available during work hours
Remitly allows employees to set aside 8 hours of designated learning and development time, per employee, per month.
Online course subscriptions available
Customized development tracks

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