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Sr. Product Manager- Marketplace

| Seattle
HELP US MAKE HISTORY. Millions trust Leafly to help them find unbiased information about nearby strains and dispensaries, discover new cannabis brands and products, and to stay up-to-date on the latest cannabis information. Leafly started as an Excel spreadsheet and has since grown to become the largest cannabis information resource in the world. We are expanding rapidly, and we are looking for smart, forward-thinking leaders to help us achieve our goal of shaping the global cannabis landscape.
A career at Leafly combines the excitement of a start-up, the social purpose of a non-profit, and the growth opportunities of a major corporation. Leafly salaries and benefit packages are very competitive, the office perks are excellent, and we promise that you will never be bored. If you have what it takes, you will be joining a global network of innovative, passionate individuals on a revolutionary mission to change the world for the better.
What we look for in our Product Managers
Product managers at Leafly are responsible for defining, driving and executing our strategic product vision. They are communicative, highly collaborative, analytical, and above all else - leaders. You’ll be tasked with balancing speed, learnings and quality - all in an effort to deliver products that drive real impact for our customers, and the business.
What we are looking for in this role
As a Sr. Product Manager, you’ll be a leader within the Product & UX group, helping evangelize Product’s role at Leafly and defining and driving product strategy. As the product owner for the Products & Brands team, you’ll be working with a cross functional agile product development team to build the premier cannabis marketplace, helping customers find the products they desire, and connecting them to the brands and retailers that offer them. You’ll be responsible for identifying and prioritizing the customer problems to solve, and collaborating with design, content strategy and engineering to create awe-inspiring customer experiences. Here are some of you day-to-day responsibilities:
  • Work with Engineering, Design, Data, Operations, Marketing, and Senior Leadership to scope projects, problem solve, and deliver quality products and features to our customers
  • Help create and execute the vision and product roadmap for the marketplace user journey on Leafly
  • Own the full product development lifecycle, from ideation to definition, through execution and launch, and subsequent iteration and optimization
  • Prioritize and sequence feature work to deliver maximum customer value and business impact
  • Manage expectations through clear and consistent communication with stakeholders and core product development team
  • Write user stories, product requirements, launch notifications, press releases, FAQs and other internal and external communications
  • Analyze quantitative and qualitative data as part of discovery and post launch activities to inform product and feature prioritization, resourcing, and optimization
  • Process, review and understand customer usage patterns and behaviors to uncover new product insights
Basic Qualifications
  • Bachelor's degree in business, liberal arts, communication, technology, or related field
  • 4+ years of customer-facing (B2C) product management experience
  • Strong oral and written communication skills
  • The technical skillset to understand and “speak the same language” when working with our development team
  • Proven track record of delivering projects within scope, time, and budget
  • Sound business judgment, proven ability to influence others, and strong analytical thinking skills
  • Strong, solution-oriented problem solving skills & customer focused product intuition
  • Self-driven and entrepreneurial spirit; not afraid to roll up your sleeves and execute
  • Ability to handle ambiguity and quickly react and adapt to an ever-changing regulatory environment 
Preferred qualifications
  • Strong A/B and MVT testing background. You are experienced in developing, executing, and reporting out on experiments
  • Have launched multiple successful eCommerce products and features, preferably on multiple platforms (iOS, Android, and web)
  • Experience with GA, SQL and/or other business intelligence tools (e.g. Metabase, Tableau)
The job description is representative of typical duties and responsibilities for the position and is not all-inclusive. Other duties and responsibilities may be assigned in accordance with business needs. We are proud to be an equal opportunity employer. A background check will be conducted after a conditional offer of employment is extended.
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Leafly is in the historic Pioneer Square neighborhood. We've got tons of lunch options nearby, and we're easy to reach by bus, light rail, and train.