Sr. Manager, Events & Program Management

Company Description
It all started in sunny San Diego, California in 2004 when a visionary engineer, Fred Luddy, saw the potential to transform how we work. Fast forward to today - ServiceNow stands as a global market leader, bringing innovative AI-enhanced technology to over 8,100 customers, including 85% of the Fortune 500®. Our intelligent cloud-based platform seamlessly connects people, systems, and processes to empower organizations to find smarter, faster, and better ways to work. But this is just the beginning of our journey. Join us as we pursue our purpose to make the world work better for everyone.
Job Description
We're looking for a dynamic, highly organized Sr. Manager, Events & Program Management to support ServiceNow's Global President of Customer Operations. This high-impact, high-visibility role blends strategic leadership positioning, thought leadership, and event management - ensuring the President is fully supported and maximized across every channel and stage.
You'll help shape the President's external voice, manage thought leadership opportunities, and lead the orchestration of strategic events. Working across Sales, Marketing, and Communications, you'll create moments that inspire, connect, and deliver measurable business impact.
Key Responsibilities:
Thought Leadership & Communications

• Drive thought leadership opportunities - including speaking engagements, customer roundtables, and industry events - to amplify the President's presence.
• Draft and refine executive-level messaging, presentations, and narratives that articulate ServiceNow's strategic priorities.
• Measure impact using data and feedback to continuously refine strategy and outcomes.

Strategic Event Planning & Execution

• Support planning and execution for major industry forums, strategic client engagements, and internal moments such as Sales Kickoff.
• Partner cross-functionally with Sales, Marketing, and Communications to ensure aligned messaging and maximum impact.
• Manage logistics, agendas, and executive schedules to deliver seamless, high-impact events.

Cross-Functional Collaboration & Stakeholder Engagement

• Serve as the connective tissue between Executive Strategy, Marketing, Sales, and Communications teams - aligning priorities and orchestrating moments that matter.
• Build strong relationships with senior stakeholders and ensure the President is fully prepared with a clear, resonant point of view for every audience.

Qualifications

• Experience in leveraging AI to enhance work processes, decision-making, or problem-solving, including using AI-powered tools, automating workflows, analyzing AI-driven insights, or exploring AI's potential impact on the function or industry.
• 12+ overall years of exp with 7+ years of experience in executive communications, strategic initiatives, or event management - ideally in global enterprise environments.
• Exceptional writer and storyteller with experience crafting executive-level content.
• Strong project manager with excellent attention to detail and the ability to juggle multiple priorities under tight timelines.
• Executive presence and comfort working directly with senior leaders on high-visibility programs.
• Proactive, solutions-oriented, and calm under pressure in fast-moving environments.
• Strong communicator with the ability to influence cross-functional teams and drive alignment.
• Willingness to travel (domestic and international) and work a flexible schedule to support global events

For positions in this location, we offer a base pay of $162,600 - $284,600, plus equity (when applicable), variable/incentive compensation and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline, and individual total compensation will vary based on factors such as qualifications, skill level, competencies, and work location. We also offer health plans, including flexible spending accounts, a 401(k) Plan with company match, ESPP, matching donations, a flexible time away plan and family leave programs. Compensation is based on the geographic location in which the role is located and is subject to change based on work location.
Additional Information
Work Personas
We approach our distributed world of work with flexibility and trust. Work personas (flexible, remote, or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work and their assigned work location. Learn more here . To determine eligibility for a work persona, ServiceNow may confirm the distance between your primary residence and the closest ServiceNow office using a third-party service.
Equal Opportunity Employer
ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law. In addition, all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements.
Accommodations
We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process, or are unable to use this online application and need an alternative method to apply, please contact [email protected] for assistance.
Export Control Regulations
For positions requiring access to controlled technology subject to export control regulations, including the U.S. Export Administration Regulations (EAR), ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities.
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