Vice President of Channel Marketing
5 days ago
We are growing and looking for a VP of Channel Marketing to join our Marketing team! In this role, you will develop a plan to identify and enable strategic, financial and tech partnerships to generate business results as part of Lighter Capital’s growing partner ecosystem. In addition, you’ll work collaboratively with the Sales and Marketing teams to enable impactful co-marketing relationships defining differentiated tiers of partners. You will be responsible for collaborating with our partners’ marketing counterparts to drive the marketing strategy, planning, execution, and measurement of joint go-to-market activities. You will also cultivate strong relationships with our partners’ marketing teams to develop joint marketing plans and programs that positively impact the customer journey, joint bundled offerings, leads, pipeline, and revenue.