About
Barn2Door is a Seattle-based food+tech startup that helps local farms sell direct to buyers through all digital channels, including web, social and mobile. We exist to empower Farmers who care about our planet.

We are looking for people passionate about the intersection of food, agriculture and technology. At Barn2Door, you’ll get to learn what it takes to build a startup business and participate in ongoing training and education, while also playing a critical role in our growth. 

Overview

In this role as a Director / Vice President of Marketing you’ll be responsible for managing, directing and growing the Marketing Team from a handful of members to a full-fledged department. You will be responsible for all facets of marketing, including: product marketing, demand/acquisition, lifecycle marketing, content marketing, and creative/brand/multimedia marketing. As the marketing team leader, you will ensure that all marketing efforts accrue to business objectives for prospective and existing customers. You will help to elevate brand and product awareness, while also educating and propelling product adoption by our Farmers.

We are looking for a senior leader that is accountable, outcome driven, and eager to present and report on metrics to internal stakeholders, including Senior Executives and the Board of Directors. You should have a passion for local food, farmers and storytelling - to help Barn2Door become a category defining brand in the market.

This is a highly visible role that demands a candidate with enormous potential and strong business acumen. A successful candidate will be professional, a great leader and cultivator of talent, and should be eager to participate in strategic conversations about the Company’s growth. This position reports directly to the Chief Operating Officer (COO) of Barn2Door, but will also work closely with all other senior leaders in the business.

You Are:

• A proven leader with deep marketing domain expertise
• Eager to take the next step in your marketing career as a senior marketing leader
• Attracted to the opportunity to participate in a high-growth startup
• Open-minded and curious, but decisive (as required) to lead your teams
• A highly motivated individual and coach who can rally and empower your teams to out-perform
• Willing to work in an organization that requires a great deal cross-team collaboration

You Will:

• Fuel market awareness and accelerate go-to-market through a cohesive marketing strategy
• Orchestrate and lead sustained marketing campaigns to reach our targeted audiences
• Develop avenues to attract and nurture leads from prospects to sales qualified opportunities
• Create, develop and publish content consistent with brand and voice guidelines
• Expand marketing channels, geographies and content formats to increase our overall awareness
• Conceive, develop and execute on a cost-effective marketing events strategy
• Monitor, analyze and manage marketing performance, budgets and personnel
• Present, report and be accountable for marketing outcomes and improvements
• Recruit, hire, train and groom talent to execute on all approved marketing initiatives
• Push the boundaries to position the Company as a category-leader

You Have:

• BA, BSc degree in Marketing or related area or field
• 10+ years progressive Marketing experience at B2B or B2B2C SaaS companies
• Excellent leadership, communication, analytical, and project management skills
• Expertise in all Marketing SaaS analytics as they pertain to acquisition and engagement
• Great decision-making skills and the ability to make difficult decisions
• Innate ability to interact, communicate, and present ideas to audiences - internal or external

You Get:

• Salary commensurate with your experience
• 10 days PTO, 5 days Sick Leave and 11 Paid Holidays
• 100% premium coverage for Medical, Dental, Vision and AD&D (Employee-only)
• Senior level responsibilities in a high profile startup company just hitting its growth curve
• Opportunity to be a rock star - great exposure and upside
• To work closely with all executive team members, including the Board of Directors
• To be a part of shaping a category-defining brand

Net-net

We’re looking for driven, intelligent people who regularly go the extra mile. You should thrive on the urgency of a startup atmosphere and be results driven (always seeking to exceed expectations). You must be well-disciplined, self-motivated and hungry to achieve. If you’ve got the drive, grit, creativity, and a passion for local food, startups and disrupting the food industry - then Barn2Door may be right for you.