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Transforming the lives of immigrants and their families by providing the most trusted financial services on the planet.
Seattle, WA

Lead Product Marketing Manager (Seattle or US Remote) at Remitly (Seattle, WA)

| Seattle
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The Company

Remitly is on a mission to transform the lives of immigrants and their families by providing the most trusted financial products on the planet. For nearly 10 years, we have been tirelessly delivering on our promises to immigrants sending their hard earned money home. Today, we are incredibly proud to have served millions of customers globally with Remitly and our newly launched Passbook app to provide immigrants access to banking. We strive daily to meet our promise to our customers by building peace of mind into everything we do. Join over 1,300 employees across 9 offices who are growing their careers while having a positive impact on people globally.

The Team

Remitly’s vision goes beyond Remittances, and we are tasked with the challenge of building new financial service products to Remitly’s immigrant customer base. Our team is building, testing, and expanding 0-1 initiatives, and currently focused on helping immigrants and their families overseas get access to much-needed credit and banking solutions.  We operate like a startup within Remitly, combining the best parts of working in an early-stage venture with the resources of a later-stage technology company. 

The Role

As the product marketing lead of one of our nascent credit business, you will be responsible for defining marketing within a new business. You will be comfortable being hands-on, driving our GTM plans and consumer insights, but also with a vision for how marketing can scale as the products and services expand. You are the bridge between our product team - helping influence our roadmap and strategy - to performance marketers driving channels and can comfortably engage in both worlds. 

We’re looking for a seasoned marketing leader who’s worked in highly collaborative environments, partnering closely with Product, Engineering, Analytics, Legal and Compliance. You will have deep expertise in positioning, messaging, competitive differentiation and go-to-market strategies; you’ll also understand how to manage levers across the upper funnel, from awareness on paid channels (like Facebook and Google), organic channels (like referrals, field events and partnerships) to ensure we win and retain customers who need our offerings. You should have experience building a data-driven marketing flywheel with nascent products to inform strategy and ultimately growth.

You will report directly to the GM of our New Initiatives team, and be part of the lending leadership team. This role can be located in our Seattle, WA office or remote from anywhere in the USA.

Key Responsibilities

  • Inform our product roadmap using customer insights, identifying new differentiators that will best serve the needs of our target customers;
  • Prioritize big bets and build go-to-market plans to achieve them, from initial scoping of the customer need and product differentiation, through Beta testing and rollout with an eye towards a holistic launch campaign
    • Explore and launch new channels for growth, including third-party partnerships, customer referrals and promotions;
    • Lead the creation of value propositions, messaging and ads. You’ll be the main voice and author of our customer-facing messaging, in ads, landing pages, lifecycle campaigns and app. You write simple copy that delights customers, backed by your research, insights and testing.  
  • Partner with product, engineering, analytics, customer support, and legal leaders in the org to set the near- and long-term strategy, balancing growth and retention to achieve goals
  • Be the key champion for our brand, including how our offerings fit into the broader portfolio, as well as reasons to believe, brand identity, look and feel

You’ll have:

  • 8+ years of experience in consumer product marketing, ideally with people management experience
  • A rigorous data-driven approach to inform strategy, understanding when to dig deeper and explore pivot, and when you have enough data to move forward 
  • Experience with lightweight testing as a means to longer-term product builds, with an eye towards building a scalable product without overengineering from the start
  • A broad marketing toolkit, with a bent towards deep product marketing and consumer insights, as well as a strong understanding of performance marketing
  • High comfort with creating executive business proposals, getting alignment and leading through influence
  • A passion for the startup environment, where we learn fast, move fast and make decisions based on imperfect information
  • A history of making decisions in a way that is consistent with our cultural values
  • Love of art, branding, and design, and a track record of designing compelling narratives

Extra Credit:

  • Experience in fintech or a highly regulated industry
  • Experience with international products and services


Our benefits:

  • An extraordinary team with a manager who will invest in your career
  • Unlimited paid time off
  • Health, dental, and vision benefits + 401k plan with company matching
  • Company contributions to your HSA or FSA plan, if you choose one
  • Continuing education and corridor travel benefits
  • Opportunity to support students through the Remitly Scholars Program

Remitly is an Equal Opportunity Employer. Equal employment opportunity has been, and will continue to be, a fundamental principle at Remitly. We are committed to nondiscrimination across our global organization and in all of our business operations. Employment is determined based upon personal capabilities and qualifications without discrimination on the basis of race, creed, color, religion, sex, gender identification and expression, marital status, military status or status as an honorably discharge/veteran, pregnancy (including a woman’s potential to get pregnant, pregnancy-related conditions, and childbearing), sexual orientation, age (40 and over), national origin, ancestry, citizenship or immigration status, physical, mental, or sensory disability (including the use of a trained dog guide or service animal), HIV/AIDS or hepatitis C status, genetic information, status as an actual or perceived victim of domestic violence, sexual assault, or stalking, or any other protected class as established by law.

Remitly is an E-Verify Employer.

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Where we are

Overlooking Elliott Bay, Remitly's headquarters is in the heart of downtown Seattle - flushed with global bites, trendy cocktails, and cultural hubs, with easy access to public transportation, it's an ideal location for working professionals.

Technology we use

  • Engineering
  • Product
    • GolangLanguages
    • JavaLanguages
    • KotlinLanguages
    • PythonLanguages
    • TypeScriptLanguages
    • ReactLibraries
    • KubernetesFrameworks
    • React NativeFrameworks
    • DynamoDBDatabases
    • ElasticsearchDatabases
    • AWS (Amazon Web Services)Services
    • JIRAManagement

What are Remitly Perks + Benefits

Remitly Benefits Overview

At Remitly, we offer competitive compensation packages and industry leading benefits.

Volunteer in local community
Remitly participates in local volunteer opportunities such as CASA Latina, IRC, the Chinese Information and Service Center, etc.
Partners with Nonprofits
Friends outside of work
Eat lunch together
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Dedicated Diversity/Inclusion Staff
Highly diverse management team
Remitly's executive leadership is as diverse as our staff, and our Director of Diversity & Inclusion is focused on continuous improvement of our D&I initiatives.
Unconscious bias training
Diversity manifesto
Diversity Employee Resource Groups
At Remitly, our nine affinity groups are open membership - any employee who self-identifies, self-affiliates, or is an aspiring ally who wants to connect, learn, and share is welcome to join!
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Remitly partners with Figo Pet Insurance to cover unexpected veterinary costs for your furry family members.
Mental Health Benefits
Remitly partners with Modern Health to provide enhanced employee benefits that support a holistic approach to employees' well-being. This includes sessions with licensed therapists for clinical needs.
Retirement & Stock Options Benefits
401(K) Matching
Company Equity
Remitly offers stock options through its Equity Incentive, including vesting over a four-year period.
Employee Stock Purchase Plan
Remitly offers the opportunity to purchase stock options through its Equity Incentive Plan.
Child Care & Parental Leave Benefits
Generous Parental Leave
Remitly offers up to 12 weeks of paid maternity and paternity leave for new parents.
Flexible Work Schedule
Remitly offers a flexible schedule outside of core hours, designed for parents in mind.
Remote Work Program
Family Medical Leave
Company sponsored family events
Remitly sponsors family-oriented events semi-annually (e.g., holiday party and company picnic).
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
All King County-based employees receive the ORCA Card transportation benefit on day one. The ORCA Card can be used on all regular buses, Regional Rail, and a few other modes of transportation.
Company Outings
Remitly has regular paid team outings, as well as company-wide annual holiday parties and other events, for all employees and a guest.
Game Room
Stocked Kitchen
Remitly has a fully stocked kitchen including unlimited snacks, coffee (including cold brew on tap), tea, and all the flavored Bevi water you can handle.
Some Meals Provided
Remitly provides a weekly catered lunch on Thursdays, in our Seattle office.
Happy Hours
Virtual happy hours are hosted at team's discretion.
We offer employees a parking subsidy in the building's below-ground garage.
Relocation Assistance
Remitly partners with Ubanbound to offer relocation assistance, including home finding, temporary housing, moving costs, and travel expenses reimbursement.
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Remitly hosts lunch and learn meetings on occasion, covering a wide variety of topics.
Cross functional training encouraged
Promote from within
Mentorship program
Continuing Education stipend
Time allotted for learning
Remitly allows employees to set aside 8 hours of designated learning and development time, per employee, per month.
Online course subscriptions available
Customized development tracks

Additional Perks + Benefits

A few additional perks and benefits: (1) To help our employees focus at work, Remitly reimburses full time employees up to $100 (or £85 / €90) toward the cost of headphones for work; (2) To bring Remitly employees closer to our customers and help them learn and develop, Remitly sponsors a unique pairing of benefits for learning reimbursement. Full-time employees are eligible for a reimbursement of up to $1000 per year to cover expenses for corridor travel or continuing education; and (3) As part of Remitly's health plans, we now offer coverage for infertility diagnostics and treatments.

An Insider's view of Remitly

What’s the vibe like in the office?

The vibe in our Seattle is one of collaboration, innovation, and positive energy with spaces that pay homage to our global business, while also focusing on how to promote an environmentally-friendly office.


Talent Acquisition Manager, Employee Branding & Engagement

How do you make yourself accessible to the rest of the team?

"Lead Authentically" is one of Remitly's values, and one of mine! An example of staying accessible through authenticity is instigating and participating in weekly "self care" and "learning" checkins at standups. It's my hope that admitting imperfection makes it easier for my reports to come to me if they have any kind of problem.


Technical Lead, Product Treasury

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