Marketing Manager, Multicultural Media and Outreach - Africa Markets

| Seattle
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Remitly is an Equal Opportunity Employer. Equal employment opportunity has been, and will continue to be, a fundamental principle at Remitly. We are committed to nondiscrimination across our global organization and in all of our business operations. Employment is determined based upon personal capabilities and qualifications without discrimination on the basis of race, creed, color, religion, sex, gender identification and expression, marital status, military status or status as an honorably discharge/veteran, pregnancy (including a woman's potential to get pregnant, pregnancy-related conditions, and childbearing), sexual orientation, age (40 and over), national origin, ancestry, citizenship or immigration status, physical, mental, or sensory disability (including the use of a trained dog guide or service animal), HIV/AIDS or hepatitis C status, genetic information, status as an actual or perceived victim of domestic violence, sexual assault, or stalking, or any other protected class as established by law.

About the Role:

The Marketing Manager of Multicultural Media and Outreach will work with the team to grow Remitly's customer base and improve customer experience. Reporting to the Director of Multicultural Media and Outreach (MMO), you'll support the strategy, planning, execution, analysis, and optimization of your assigned channels and corridors.

You will work across both multicultural media channels and be a lead for our Africa Community Outreach program. We are looking for a cultural expert who can connect on-the-ground with potential customers in North America from Africa, SE Asia, and other geographies. We are especially looking for an audio expert -- someone who understands this channel both programmatically and terrestrially, from DJs to sponsorships -- you can take this channel to the next level for Remitly.

What You'll Do

  • Partner with the Director of MMO to develop a test and learn agenda that helps unlock new channels to accelerate performance
  • Maintain existing programs in the audio space and develop roadmap for scaling across North America
  • Partner with Product Marketing to ensure their plans are met in a way that best suits the audience and the channels
  • Build a test/learn agenda for unlocking community programs to reach African immigrants in North America
  • Obsess over data and understand campaign metrics to set best practices and improve buys, overall engagement, and conversions.
  • Help prepare forecasts and performance reports that monitor essential media metrics quality and campaign performance
  • Monitor competitive media and marketing strategies

Who You Are

  • You juggle strategy development, in-depth tactical execution, plan stewardship, and invoice reconciliation with ease
  • You understand the cultural nuances of reaching customers of our African send corridors, and strategize accordingly
  • 3+ years experience in offline marketing activities and media planning (TV, radio, print, out of home, etc.)
  • You've led community/grassroots/events marketing for African immigrant communities
  • Desire to make a difference with an amazing organization
  • You can walk in the customer's shoes and advocate on their behalf
  • You use data to guide your marketing decisions
  • You feel at home working with diverse cultures, target audiences, and languages

Our Benefits

  • Unlimited vacation policy
  • Health, dental, and vision insurance benefits + 401k plan with company matching
  • Company contributes to your HSA plan if you choose one
  • 401k plan with company matching

Remitly is an Equal Opportunity Employer. Equal employment opportunity has been, and will continue to be, a fundamental principle at Remitly. We are committed to nondiscrimination across our global organization and in all of our business operations. Employment is determined based upon personal capabilities and qualifications without discrimination on the basis of race, creed, color, religion, sex, gender identification and expression, marital status, military status or status as an honorably discharge/veteran, pregnancy (including a woman's potential to get pregnant, pregnancy-related conditions, and childbearing), sexual orientation, age (40 and over), national origin, ancestry, citizenship or immigration status, physical, mental, or sensory disability (including the use of a trained dog guide or service animal), HIV/AIDS or hepatitis C status, genetic information, status as an actual or perceived victim of domestic violence, sexual assault, or stalking, or any other protected class as established by law.

Remitly is an E-Verify Employer

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Technology we use

  • Engineering
  • Product
    • GolangLanguages
    • JavaLanguages
    • KotlinLanguages
    • PythonLanguages
    • ReactLibraries
    • JIRAManagement

Location

Remitly' is in the heart of downtown Seattle. Situated near tons of bars and restaurants, with easy access to public transport, it's an ideal location

What are Remitly Perks + Benefits

Culture
Partners with Nonprofits
Friends outside of work
Eat lunch together
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Highly diverse management team
Remitly's executive leadership is as diverse as our staff, and our Director of Diversity & Inclusion is focused on continuous improvement of our D&I initiatives.
Unconscious bias training
Someone's primary function is managing the company’s diversity and inclusion initiatives
Diversity Employee Resource Groups
At Remitly, our nine affinity groups are open membership - any employee who self-identifies, self-affiliates, or is an aspiring ally who wants to connect, learn, and share is welcome to join!
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Mental Health Benefits
Remitly partners with Modern Health to provide enhanced employee benefits that support a holistic approach to employees' well-being. This includes sessions with licensed therapists for clinical needs.
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Employee Stock Purchase Plan
Remitly offers the opportunity to purchase stock options through its Equity Incentive Plan.
Child Care & Parental Leave Benefits
Generous Parental Leave
Remitly offers up to 12 weeks of paid maternity and paternity leave for new parents.
Flexible Work Schedule
Remitly offers a flexible schedule outside of core hours, designed for parents in mind.
Remote Work Program
Family Medical Leave
Company sponsored family events
Remitly sponsors family-oriented events semi-annually (e.g., holiday party and company picnic).
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
All King County-based employees receive the ORCA Card transportation benefit on day one. The ORCA Card can be used on all regular buses, Regional Rail, and a few other modes of transportation.
Company Outings
Remitly has regular paid team outings, as well as company-wide annual holiday parties and other events, for all employees and a guest.
Game Room
Stocked Kitchen
Remitly has a fully stocked kitchen including unlimited snacks, coffee, tea and the flavored Bevi water you can handle.
Happy Hours
Virtual happy hours are hosted At team's discretion.
Parking
We offer employees a parking subsidy in the building's below-ground garage.
Relocation Assistance
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Remitly hosts lunch and learn meetings on occasion.
Cross functional training encouraged
Promote from within
Continuing Education stipend
Time allotted for learning
Remitly allows employees to set aside 8 hours of designated learning and development time, per employee, per month.
Online course subscriptions available
Customized development tracks
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