Product Marketing Manager- Justice Segment at Axon

| Seattle
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Your Impact
You're a Product Marketing Manager (PMM) who knows how to find the message in any product. You see it clearly - that crisp handful of words that boils down the complexity of your product into something compelling and unchallenged. You love understanding the competition and outsmarting their every move. You can keenly look at a market and understand how our products can be positioned to win, with the ability to seamlessly move between strategy and tactical execution. You're fascinated by experimentation, testing, and iteration. You're scrappy and unconventional. And most importantly, you know how to connect with customers.
Pretty standard, right?
The difference here is the mission. We live at the intersection of public safety and technology. The customers we serve strive every day to protect their communities. Our innovations can fundamentally change the way they do their jobs, and result in better societal outcomes. Every once in a while, you'll get an email from a customer saying your product saved their life. The better you do your job, the more lives you save.
As for Axon, the benefits, compensation and infrastructure won't feel like a startup, but everything else will. We are an amazingly agile, consistently innovative, mission-driven organization. We have an incredibly strong team, a stellar balance sheet, strong market position and a high growth trajectory. And we're just getting started.
Your Day to Day
  • Own Go-to-Market - you will be in charge of developing, executing, measuring, reporting and fine-tuning your product strategy as you drive adoption at each stage of the life-cycle.
  • Know the Market - you are obsessed about customers, how they buy and their buying criteria; you are the authority on your competition and how to leapfrog them. You understand how to war-game, and run effective competitive campaigns, and have the battle scars to prove it.
  • Tell a Story - you will be in charge of product positioning and messaging that differentiates your products to our customers in compelling ways. You will aim far and are willing to break the rules of communication to get the job done.
  • Communicate Results - you will dive deep into data and create a framework to measure ROI effectiveness for all of you GTM programs, track results and continually optimize.
  • Packaging - you understand the need for things to make sense across a bold and unique product portfolio. And you know how to work cross functionally with sales and product colleagues to generate excitement for your vision of how things should be.
Basic Qualifications
  • Bachelor's in marketing or related discipline
  • 5+ years of product marketing experience, ideally at a SaaS company
  • Proven ability to drive comprehensive market and competitive research
  • Experience developing pricing models
  • Experience extending a brand into an adjacent market
  • Exceptional listening skills; clear and concise written and verbal communication skills
  • Empathy for customers, and passion for helping them
  • Self-starter personality and comfort with ambiguity
  • Resourceful/scrappy - ability to deliver outsized results in light of inevitable resource constraints
Preferred Qualifications
  • Start up or entrepreneurial experience
  • Proven ability to convey complex concepts in simple terms
  • Superior written communication skills - you should be a master storyteller
  • Excellent people and management skills to interact with staff, colleagues, customers, cross-functional teams, and third parties
  • Willingness for some business travel
Compensation and Benefits
  • Competitive salary and 401K with employer match
  • Discretionary paid time off
  • Robust parental leave policy
  • An award-winning office/working environment
  • Ride along with real police officers in real life situations, see them use technology, get inspired
  • And more...
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Technology we use

  • Engineering
    • C#Languages
    • C++Languages
    • GolangLanguages
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • ScalaLanguages
    • SqlLanguages
    • SwiftLanguages
    • TypescriptLanguages
    • ReactLibraries
    • ReduxLibraries
    • gRPCLibraries
    • ThriftLibraries
    • Node.jsFrameworks
    • KubernetesFrameworks
    • KurentoFrameworks
    • AkkaFrameworks
    • VertxFrameworks
    • GraphQLFrameworks
    • CassandraDatabases
    • MySQLDatabases
    • RedisDatabases
    • KafkaDatabases

Location

Downtown Seattle: easy opportunities to get outside, enjoy south lake union, popular bars & restaurants, workouts, multiple transportation options

An Insider's view of Axon

What’s the vibe like in the office?

Healthy work environment, tons of snacks and drinks, laid back attitudes with performance aspirations. I am astounded at the culture that has been grown here.

Beth

Sales

What does your typical day look like?

There isn't one person who isn't passionate about the work the company is doing. Whenever there might be a slow or grueling day/project, you quickly become reminded of the importance of your work. Leadership cares about the employees, and ensures a healthy/fun environment. Values are well defined and drive the culture.

Suraya

Program Manager

How does the company support your career growth?

Co-workers care about your well being, and want to win together. Very strong company mission that makes it easy to buy into. Long established company that is entering a massive growth spurt. With massive change comes some uncertainty. But Axon has shown more proactive coaching and training than any company I've seen in my short tenure.

Cliff

Inside Sales

What is your vision for the company?

Our vision is bigger than just cameras or weapons. We're working every day to make the bullet obsolete. To make this a reality, we live and breathe six core values that serve as guiding principles: BE OBSESSED. AIM FAR. WIN RIGHT. OWN IT. JOIN FORCES. EXPECT CANDOR.

Rick Smith

CEO

What’s the vibe like in the office?

Fast-paced. Large company with a small company feel.
High decision velocities. Empowered, small, high-performance teams doing intellectually stimulating work with a purpose. It’s a great combination of doing good and doing well.

Sahil

Finance

What are Axon Perks + Benefits

Axon Benefits Overview

We take care of your health, mental & physical wellbeing, paid parental leave. In fact, we believe that mental health is even more important now. All Axon employees have 24/7 access to on-demand therapists, coaches, or psychotherapists via the Ginger platform. They can access help when they need it, privately with licensed professionals.

All Axon employees have access to: Real-time behavioral health coaching within seconds
* Virtual therapy & psychiatry sessions within hours that have been clinically proven to reduce symptoms of stress, anxiety, and depression
* Personalized skill-building activities curated by your coach

Also, we encourage you to take care of yourself, your families, and remind you to take breaks. We work hard, yes, but we want to sustain your health, creativity, and drive.

Culture
Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Daily sync
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Diversity manifesto
Diversity Employee Resource Groups
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Onsite Gym
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Company sponsored family events
Axon hosts company sponsored family events annually.
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Orca Pass
Company Outings
Star Wars premiere movie night, annual Grand Canyon trip, summer time BBQ's and much more!
Game Room
Stocked Kitchen
Happy Hours
Monthly happy hours and town hall meetings with leadership
Relocation Assistance
Fitness Subsidies
GymPass discounts
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
Continuing Education stipend
Time allotted for learning
Online course subscriptions available

Additional Perks + Benefits

plus --> financial wellness programs, locker rooms & showers, discounted entertainment tickets, discount mobile phone plans, stocked fridge & pantry, embedded customer learning, annual company trip.

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