Competitive Intelligence Analyst
Our mission is to protect life.
We’re out to make the world a safer place by solving big problems and taking on the public safety challenges of our time. From our company's inception building the TASER device to a full suite of hardware and software solutions, we are focused on providing police agencies with state-of-the-art devices and services they need to successfully serve and protect us. In the next few years, we're going to eliminate the burden of paperwork in policing, so officers can increase the time they spend building relationships and serving in their communities. We’ll put video at the heart of police records so our justice system can get to the truth faster. And we won't stop innovating until the bullet is rendered obsolete.
It’s a big mission, but it’s one we’ll pursue relentlessly every single day.
Your Impact
You're a Competitive Intelligence Analyst who knows how to find the needles of insight in the haystack of competitor offerings. You love to win, and therefore love understanding the competition and outsmarting their every move. You can keenly look at a market, a feature set or a spec sheet and understand how our products can be positioned to win, with the ability to seamlessly move between strategy and tactical execution. You can take a mountain of information and organize it into crisp, actionable tools that are a goldmine to customer-facing teams. And speaking of customer-facing teams, you're an effective relationship builder capable of being a trusted advisor to our people on the front lines. You're fascinated by experimentation, testing, and iteration, and love the thrill of taking something from 0 to 1.
Is that you?
Now add to that a compelling mission. We live at the intersection of public safety and technology. The customers we serve strive every day to protect their communities. Our innovations can fundamentally change the way they do their jobs, and result in better societal outcomes. And the more public safety agencies adopt our technology, the bigger the opportunity to save lives. You have a central role in helping agencies see the value of our hardware, software and services, and thus a direct connection to making communities safer around the world.
As for Axon, the benefits, compensation and infrastructure won't feel like a startup, but everything else will. We are an amazingly agile, consistently innovative, mission-driven organization. We have an incredibly strong team, a stellar balance sheet, strong market position and a high growth trajectory. And we're just getting started.
Your Day to Day
- Own Competitive Intelligence – you will be in charge of developing, executing, measuring, reporting and fine-tuning all product competitive intelligence across numerous products and audience segments.
- Know the Market – you are obsessed with our customers, how they buy and their buying criteria. You are the authority on our competition and how to leapfrog them. You understand how to red-team, run effective competitive campaigns, and spot insights across a broad competitive landscape.
- Tell a Story – you will work with product marketing teams and advise on messaging our points of differentiation in compelling ways. You will aim far and know how to best position our products as the only logical solution.
- Partner with Sales – you will dive deep with sales partners to gain information from the front lines, determine what objection handling tactics are working and what aren’t, track results, and continually optimize. You are a master communicator and relationship builder who will become an essential advisor to the team.
Basic Qualifications
- Bachelor’s in marketing or related discipline
- 5+ years of product marketing experience, ideally at a SaaS company
- Proven ability to drive comprehensive market and competitive research
- Experience developing competitive intelligence
- Exceptional listening skills; clear and concise written and verbal communication skills
- Empathy for customers, and passion for helping them
- Self-starter personality and comfort with ambiguity
- Resourceful/scrappy, with an ability to deliver outsized results in light of inevitable resource constraints
- Win right mentality that upholds integrity while in pursuit of success
Preferred Qualifications
- Proven ability to convey complex concepts in simple terms
- Superior written communication skills; you should be a master storyteller
- Excellent people skills to interact with staff, colleagues, customers, cross-functional teams, and third parties
- Willingness for some business travel
Compensation and Benefits
- Competitive salary and 401K with employer match
- Discretionary paid time off
- Robust parental leave policy
- An award-winning office/working environment
- Ride along with real police officers in real life situations, see them use technology, get inspired
- And more...
NOTE: The above job description is not intended as, nor should it be construed as, exhaustive of all duties, responsibilities, skills, efforts, or working conditions associated with this job. The job description may change or be supplemented at any time in accordance with business needs and conditions.
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Reasonable accommodations may be made to enable qualified individuals with disabilities to perform the essential functions. Additionally, if you need a reasonable accommodation because of a disability for any part of the employment process, please send an e-mail to [email protected]. Please note that this email address is for accommodation purposes only. Axon will not respond to inquiries for other purposes.