Blue Nile is the largest online retailer of certified diamonds, engagement rings and fine jewelry. Our standards are amongst the highest of all jewelers.  We provide a superior customer experience, extraordinary value and industry leading product quality and style.  We obsess about our customers and are passionate about providing each customer with an amazing experience. 

We embrace a culture of adaptability.  Our team is nimble, innovative and resourceful and makes an impact on both the business and each individual customer’s personal experience.  We value hard-work, flexibility and curiosity and collaborate to creatively solve problems, constantly improve and implement meaningful changes.  Our team celebrates achievements and is inspired by success.

Blue Nile is looking for a rock star paid search marketer to join our team. In this role, you would be responsible for the optimization and execution of our paid search campaigns across Text and PLA. This role is ideal for a person that loves paid marketing, gets excited by new challenges, and is looking to develop and enhance their performance marketing skillset.  Success in this role will drive YoY revenue and ROI growth for Paid Search, Blue Nile’s largest channel. This is a key role for the company. You have the opportunity to make a big difference and be recognized for it!

What you will do:

• Optimize paid search campaigns with multi-million dollar budgets through continuous testing, close monitoring of campaign performance, and adjusting bids and budgets
• Execute campaigns for all of paid search (text and PLA), including but not limited to launching new ad copy, updating bids and budgets, updating tracking and building new keywords
• Interpret campaign performance, determine and take necessary steps to meet efficiency and revenue goals
• Conduct keyword research and independently perform regular account maintenance tasks
• Analyze large sets of data, pull out insights and then proactively communicate those insights to senior leaders
• Stay current on digital marketing best practices and always be ready to present new ideas to the rest of the team
• Perform keyword/market research to uncover new product and advertising opportunities
• Provide regular reporting and analysis for the paid search team
• Work with existing external partners (Bing, Google, etc.) to explore and execute on opportunities

Qualifications:

• Bachelor’s degree in business, finance, or related quantitative fields (Economics, Math, Statistics, or Engineering)
• 5+ years’ experience in online marketing, e-commerce, or equivalent role
• 3+ years’ experience working directly in Google Ads/Bing Ads platform, managing paid search campaigns
• Strong Excel skills are required – do you love PivotTables?
• Experience with digital analytics platforms (Google Analytics or comparable technical marketing stacks) a plus.
• Experience with Test and Learn approach to drive channel performance
• Self-starter with the ability to prioritize tasks, manage time and to deliver quality results within tight timelines. 
• A positive attitude and desire to learn and have fun!

What we Offer 

• Medical, Dental, and Vision Healthcare Coverage
• 401(k) with Company Match
• Paid Vacation
• Competitive Salaries
• Transportation Allowance
• Employee Discount
• Employee Referral Bonus