Sr. Performance Marketing Manager, Paid Search

| Seattle

About the Role:

We are seeking a highly analytical individual to lead our paid search marketing efforts. While RealSelf is the leading aesthetics marketplace, our paid marketing efforts are in their infancy and so this is an opportunity to have a major impact on both our marketing and the company as a whole.

In this role you will:

  • Own all aspects of the Paid Search marketing channel, growing volume and improving economics
  • Identify and prioritize growth opportunities, testing new hypotheses on a regular and frequent basis
  • Train junior team members on best practices, overseeing daily management and optimizations within accounts (including creative, keywords, bids and landing pages)
  • Manage towards monthly targets and collaborate with internal stakeholders to build quarterly forecasts, clearly communicating risks and opportunities to the team
  • Partner with marketing analytics team to develop reports and insights
  • Automate workflows where possible to allow the team to focus on the highest value activities

About You:

We're looking for a self-motivated, creative problem-solver who isn't afraid to get their hands-dirty.

You may be the right fit if you have:

  • B.S. or M.S. degree in a quantitative field (e.g. Economics, Math, Statistics, or Engineering) and 7+ years of experience in digital marketing
  • Demonstrated success in managing and growing paid search campaigns, alongside a willingness to get your hands dirty
  • Exceptional analytical skills, including extensive experience with tools such as Looker, Tableau or Excel. SQL knowledge a plus
  • Outstanding problem solving skills. You approach every problem from first principles and dig deep for insights and solutions
  • Entrepreneurial spirit and a willingness to do whatever it takes to get things done
  • Excellent verbal and written communication skills

 

Travel:

Travel is not anticipated for this role

Work Environment:

The RealSelf office sits in a historic Pioneer Square building. Employees also have the option to bring their dogs to work!

About RealSelf:
RealSelf.com is the leading consumer destination in the $32B US medical aesthetics market. We make it easy to get the information and deep support needed to make confident purchase decisions. Since 2006 our authentic stories, unbiased ratings, and expert answers from board-certified doctors have helped millions of people explore treatments and decisions that range from laser skin resurfacing to highly considered cosmetic surgery. With the backing of world-class investors we’re growing RealSelf into a global business with a broad range of services. Come join our super talented and passionate team!

Check out our realselflife Instagram account to keep up on company updates and learn more about life at RealSelf.

RealSelf is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or protected veteran status.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • PHPLanguages
    • PythonLanguages
    • RLanguages
    • RubyLanguages
    • SqlLanguages
    • SwiftLanguages
    • AngularJSFrameworks
    • CakePHPFrameworks
    • Node.jsFrameworks
    • Ruby on RailsFrameworks
    • MySQLDatabases
    • RabbitMQDatabases
    • Google AnalyticsAnalytics
    • OptimizelyAnalytics
    • IllustratorDesign
    • PhotoshopDesign
    • SketchDesign
    • JIRAManagement
    • SalesforceCRM
    • Outreach.ioEmail
    • MarketoLead Gen

Location

We are in Seattle's original neighborhood that boasts trendy coffee shops, art galleries, and restaurants. Easy to commute to via public transit.

An Insider's view of RealSelf

What's something quirky about your company?

Having worked in the tech startup space for ten years, I’m used to all the perks that come with our industry. RealSelf has all the typical perks, but what really stood out to me as quirky and unique is our transformation room. A tranquil room where employees can recharge during the day either individually or with regular yoga/meditation sessions.

James

SEO Content Specialist

What's the biggest problem your team is solving?

We're increasing trust on our platform in a time where people are less trustful of what they read online. Our goal is to give everyone the information they need to make strong, confident decisions about their medical care.

Sharon

Trust & Safety Manager

What does your typical day look like?

Being a working mom and managing a busy life can be difficult. RealSelf gives me the ability to be flexible and I feel like I can meet all of my mom/wife/employee duties without the headache of wondering if they will support me through all of it.

Shelby

RealSelf Sales Advocate

What are RealSelf Perks + Benefits

RealSelf Benefits Overview

RealSelf offers a comprehensive benefits package that is very competitive when compared to other similar companies. Employees pay nothing out of pocket for full medical/dental/vision coverage and premiums for dependents are covered at 75%. Many employees take advantage of the physical fitness reimbursement benefit and professional development grant program where they can use the funds for courses, conferences or anything else that would further their career development.

Culture
Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Documented equal pay policy
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Onsite Gym
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Employee Stock Purchase Plan
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Family Medical Leave
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
Some Meals Provided
Happy Hours
Pet Friendly
Recreational Clubs
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Diversity Program
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