Sr. Segment Marketing Manager, Enterprise

| Seattle

Company Description

Paying the right way, getting paid what you’re worth — it’s complicated, and it matters. Compensation used to be a dark art. Not anymore. PayScale helps employers and their employees understand the right pay for every position and effectively communicate about compensation. 

PayScale pioneered the use of big data and unique matching algorithms to power the world’s most advanced compensation platform and continues to be the compensation market leader, featured in G2 Crowd's 100 Best Software Companies for 2018, based on user reviews. 

We foster a working environment that generates new ideas, promotes ownership and experimentation and encourages highly motivated individuals to be truly creative. Are you forward-thinking, tenacious, and inventive? If so, PayScale may be the perfect place for you to grow your career!

Job Description

The Sr. Segment Manager is instrumental in driving engagement with enterprise level accounts through hyper-targeted campaigns. This position requires a savvy marketer who is willing to roll up their sleeves, dive deep into the data, and collaborate across functions to find new, innovative ways of reaching target leads.

What You Will Be Doing

Campaign Development:

  • Partner with PayScale's Enterprise Sales Team to align on target accounts, product and messaging hierarchy, and associated targets
  • Manage and optimize ‘always on’ evergreen campaigns to maintain steady flow of inbound lead volume
  • For higher tiered accounts, ideate disruptive account based marketing campaigns
  • Partner with channel SME’s to allocate channel mix across campaigns

Campaign Execution:

  • Plan and execute multiple campaigns at a time, sometimes with short turnaround deadlines
  • Analyze campaign performance and optimize lead conversions across marketing touchpoints to drive pipeline targets
  • Manage scoring of MQL’s with behavior, demographic and intent data. Nurture as applicable to accelerate conversion velocity
  • Drive increased conversions through A/B testing and real time campaign optimizations

Qualifications

  • 5-7 years of B2B marketing experience developing and executing omnichannel marketing campaigns within a SaaS environment
  • Proven experience with ABM initiatives
  • Strong analytic thought process and ability to interpret and apply findings
  • Bachelor's degree required, preferably in marketing related field
  • Marketing automation (preferably Marketo), CRM (preferably salesforce.com) web analytics and business intelligence (preferably Tableau) platform experience

Additional Information

Benefits & Perks – The Highlights:

  • Unlimited Paid Time Off policy
  • 10 paid holidays AND Summer office closure the entire week of July 4th
  • Amazing Medical/Vision/Dental/Prescription coverage: 100% company-paid premiums for employees; 50% for eligible partners and dependents
  • Flexible Spending Account (FSA) options for pre-tax employee allocations towards: Medical, Dependent Care, Parking, and Transit
  • Long Term Disability, Short Term Disability, and Company-paid Life Insurance
  • Competitive Maternity and Paternity Leave, and onsite Mother’s Room
  • 401k which vests immediately, complete with company match
  • Onsite bike storage, lockers, showers, and clothes dryer
  • Ergo friendly chairs and sitting-standing desks
  • Company-hosted happy hours every Friday afternoon
  • Fido Fridays (our canine colleagues join us the first Friday of every month. WOOF!)

Equal Opportunity Employer: PayScale provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, national origin, age, disability, genetic information, marital status, amnesty, or status as a covered veteran in accordance with applicable federal, state and local laws. PayScale complies with applicable state and local laws governing non-discrimination in employment in every location in which the company has facilities.

Read Full Job Description

Location

PayScale's headquarters are located in the heart of the action in Seattle's historic Pioneer Square neighborhood.

An Insider's view of PayScale

How would you describe the company’s work-life balance?

We pride ourselves on providing balance to our employees! Unlimited PTO, summer office closure during the week of July 4th, consistent 40 hour work weeks, etc. We believe that if our employees have a life outside of PayScale that they will be more productive, more innovative, and that ultimately they'll decide to stay with us longer :)

Chris Stiemert

Director, Talent Acquisition

What projects are you most excited about?

On the sales team we're constantly innovating the ways that we communicate the value of PayScale to prospective customers. New features and products are added all the time, and it's exciting to work together to find the most effective way to let potential buyers know what's in it for them.

Mackenzie Fuentes

Sales Development Representative, Team Captain

What’s the vibe like in the office?

It’s a beer on a bad day, a coffee on a rainy Monday morning. The ups and downs come with the stress of work and real life, but with that the true comfort of coworkers who know what’s going on and assist where they can. It’s a good place to be and a better place to work.

Tom Owen

Client Management Support Specialist

What are PayScale Perks + Benefits

PayScale Benefits Overview

Unlimited Paid Time Off policy
100% company paid medical/vision/dental/prescription premiums for employees (50% for eligible dependents and partners)
Four Flexible Spending Account (FSA) options for pre-tax employee allocations towards:
Long Term Disability, Short Term Disability, and Company-paid Life Insurance
Maternity and Paternity Leave
10 paid holidays!
Summer office closure, entire week of July 4th
401k with company match, vests immediately
Casual dress code (JSS - Jeans, shorts, and sandals welcome!)
Onsite lockers, showers, and clothes dryer
Bike storage
Gender neutral bathrooms on most floors
Mothers' Room
Sitting-Standing ergo friendly desks
Weekly company sponsored happy hours
Fido Fridays (our canine colleagues join us the first Friday of every month. WOOF!)
Flexible work hours and potentially ability to work from home

Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Medical, Dependent Care (can be used towards day care costs), Parking, Transit
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Onsite Gym
Retirement & Stock Options Benefits
401(K) Matching
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Game Room
Some Meals Provided
Happy Hours
Pet Friendly
Fido Friday's the first Friday of every month!
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Diversity Program
We know creating an environment that values diverse perspectives and backgrounds is what enables us to have more innovative ideas and best serve our customers.
More Jobs at PayScale9 open jobs
All Jobs
Finance
Data + Analytics
Dev + Engineer
Marketing
Sales
Sales
new
Seattle
Sales
new
Seattle
Developer
new
Seattle
Sales
new
Seattle
Sales
new
Seattle
Data + Analytics
new
Seattle
Marketing
new
Seattle