Senior Marketing Content Strategist and Copywriter at Expedia Group

| Seattle
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Expedia Group's Customer Marketing Creative Team (CMCT) is looking for a Senior Content Strategist and Copywriter to play a critical role in our Content team. CMCT build innovate creative solutions for our merchandising, email, loyalty, and brand teams. We help inspire and motivate customers to travel with engaging, compelling, and impactful creative.

 

As a senior member of the team, you will help people go places by delivering useful, usable content solutions across multiple channels: site, app, email, social—basically throughout the customer marketing user experience. The content strategy discipline is growing and we need leaders who want to help grow the influence and practice across the organization.

 

Who You Are:

 

You’re perfect for this role if you’re a content strategy player coach who brings one or more of the following skills to the table: information architecture, storytelling, UX content strategy, information management, content designing, and UX writing. You are a skilled communicator who is good with words, and a strategist who can create, curate, edit, and align information. You’re also a systems-thinker who thinks about content organization and structure. You can lean on best practices and standards but you love to experiment and move quickly.

 

What You Will Do:

  • Improve the messaging that millions of our customers worldwide interact with every single day, guided by the content strategy belief in providing the right message to the right user at the right time
  • Leverage your content strategy excellence to craft marketing messaging and provide direction to stakeholders
  • Evaluate competitive and innovative products, content, designs, and technology approaches to generate ideas and validate through testing
  • Drive content strategy discipline-specific projects such as brand and standards development, editorial process, or team skill development
  • Understand and promote usability best practices as they relate to online writing, including accessibility and search engine optimization

 

What You Bring:

  • 5+ years of professional content strategy experience for large enterprise websites or applications, especially consumer-facing and transaction-focused interfaces
  • Knowledge of mobile first and responsive content strategies
  • Exceptional understanding of both marketing content and UX content
  • Understanding of the development, sourcing, and governance of both structured and unstructured content types. We’re looking for someone who thinks of content as a system, developing and maintaining content standards as a way to influence both quality and efficiency for experiences
  • Bachelor’s degree in a relevant field - English, Communications, Journalism, HCI, design

 

Why Join Us:

 

Expedia Group recognizes our success is dependent on the success of our people. We are the world's travel platform, made up of the most knowledgeable, passionate, and creative people in our business. Our brands recognize the power of travel to break down barriers and make people's lives better – that responsibility encourages us to be the place where outstanding people want to do their best work, and to provide them the tools to do so.

 

Whether you're applying to work in engineering or customer support, marketing or lodging supply, at Expedia Group we act as one team, working towards a common goal; to bring the world within reach. We relentlessly strive for better, but not at the cost of the customer. We act with humility and optimism, respecting ideas big and small. We value diversity and voices of all volumes. We are global but keep our feet on the ground, so we can act fast and stay simple. Our teams also have the chance to give back on a local level and make a difference through our corporate social responsibility program, Expedia Cares.

 

If you have a hunger to make a difference with one of the most loved consumer brands in the world and join the travel industry, this is the job for you.

 

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

 

*LI-LS1

 

 

Expedia is committed to creating an inclusive work environment with a diverse workforce.   All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. This employer participates in E-Verify. The employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from each new employee's I-9 to confirm work authorization.

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Technology we use

  • Engineering
    • C#Languages
    • JavaLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • PerlLanguages
    • PHPLanguages
    • PythonLanguages
    • RLanguages
    • RubyLanguages
    • ScalaLanguages
    • SqlLanguages
    • SwiftLanguages
    • AWSLanguages
    • jQueryLibraries
    • ReactLibraries
    • ReduxLibraries
    • ASP.NETFrameworks
    • CakePHPFrameworks
    • Ember.jsFrameworks
    • HadoopFrameworks
    • Node.jsFrameworks
    • Ruby on RailsFrameworks
    • SparkFrameworks
    • SpringFrameworks
    • CassandraDatabases
    • DB2Databases
    • HBaseDatabases
    • HiveDatabases
    • Microsoft SQL ServerDatabases
    • MongoDBDatabases
    • TeradataDatabases

Location

Our new Seattle campus in Interbay is on the beach with sweeping views of the Puget Sound and Cascades.

An Insider's view of Expedia Group

What's something quirky about your company?

Everyone is obsessed with travel…Really! No matter who you are working with or run into in the halls you somehow always land on travel, where you have been, where you want to go or what is the next trip you are planning. Talk about a company with passion!

Laura

Recruiter

What's the biggest problem your team is solving?

In today's world, when you travel, you need things at your fingertips! Imagine you pull up your phone, click a few buttons, type some messages and get the answers to your travel needs quickly. That's what my team and I do - we give customers a rich experience to chat with a virtual assistant on any device and solve their travel problems right away!

Urja

Sr Technology Lead

What makes someone successful on your team?

Accept whatever starting point you have and creatively work with it to organically take a feature area, the team’s culture, and cross-org relationships to the next level. Don’t just take at face value your instructions, but turn every stone to solve user problems with joy and passion. The resulting impact is a sure sign of success.

Lawrence

Senior Technical Program Manager

What are some things you learned at the company?

What got you here today, will not get you there tomorrow. I believe this applies both organizationally and professionally; in order to maintain success, you must continuously evolve, challenge yourself, and take learnings from your mistakes.

Nicholas

Sr. Director, Finance

What are Expedia Group Perks + Benefits

Culture
Volunteer in local community
Day of Caring Volunteer Hours match
Friends outside of work
Eat lunch together
Intracompany committees
Check out our employee resource groups here: https://www.expediagroup.com/about/diversity-inclusion/
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Documented equal pay policy
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Diversity manifesto
We act with humility and optimism, respecting ideas big and small. We value diversity and voices of all volumes.
Someone's primary function is managing the company’s diversity and inclusion initiatives
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Onsite Gym
Retirement & Stock Options Benefits
401(K) Matching
Company Equity
Employee Stock Purchase Plan
Performance Bonus
Match charitable contributions
Child Care & Parental Leave Benefits
Child Care Benefits
Generous Parental Leave
Flexible Work Schedule
Family Medical Leave
Adoption Assistance
Company sponsored family events
Vacation & Time Off Benefits
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Stocked Kitchen
Parking
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
Diversity Program
Lunch and learns
Online course subscriptions available
Customized development tracks

Additional Perks + Benefits

We believe everyone deserves - NEEDS - time away from the office and we encourage employees to take advantage of their paid time off. We offer travel discounts to make it even easier to get out and see the world.

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