Teams at Avantor

Lead strategy, governance, and optimization of marketing workflows and Adobe Workfront. Manage a team of Workfront administrators, drive process standardization, automation, KPI tracking, and platform adoption. Deliver cross-functional process improvements, integrations, and change management to increase efficiency, scalability, and measurable business value while influencing senior stakeholders.

Lead administration and optimization of Adobe Workfront, driving workflow design, automation, integrations, reporting, data governance, user support, training, and continuous improvement to increase platform adoption and operational efficiency across marketing and cross-functional teams.

Design, implement, and optimize personalized digital experiences using experimentation platforms. Develop audience segmentation and targeting frameworks, run A/B and multivariate tests, partner with Analytics, Web, Content, and CRM teams, and report on results to improve customer journeys and business outcomes.