Manage and optimize paid acquisition campaigns across Google Ads, Microsoft Advertising, and Meta. Drive keyword expansion, bidding strategies, ad copy tests, landing page recommendations, tracking/attribution, audience analysis, and cross-functional communication. Contribute to testing roadmap and measurement strategy to meet acquisition and efficiency goals.

Design and build core platform infrastructure for AI features, manage provider abstractions, ensure safety and compliance, and support engineering teams with SDKs and developer tools.

As a Principal Engineer, lead the design of full-stack platforms, focusing on AI integration, scalable architectures, and mentoring engineers. Drive innovation in web, data, and communication systems.

Lead and scale the design organization focusing on user-centered design, product strategies, team culture, and collaboration across functions.

Manage agency acquisitions, build and lead a sales team, drive KPI outcomes, and develop training programs to enhance performance. Foster relationships with home care agencies and ensure effective onboarding and coaching of team members.

Lead and scale Senior Living engineering teams (Sales Tech, Web, CRM/Salesforce, QA). Drive planning, delivery predictability, cross-functional alignment, technical standards, and people development while ensuring quality, scalability, and operational excellence.

Design and build core LLM platform primitives, safety and observability infrastructure, provider abstraction and evaluation systems, prompt lifecycle and Agent-as-a-Service; collaborate with product teams, document reference implementations, and lead technical standards to enable other engineers to build production AI features.

The Senior Manager, B2B Marketing will lead marketing strategy and execution for A Place for Mom's healthcare and home care businesses, developing campaigns that align with partner needs and brand strategy while overseeing brand assets and insights.