Teams at Sinclair Broadcast Group

Own product experiences from discovery through implementation and iteration. Create accessible visual and UX designs, user flows, prototypes, interaction specifications, and reusable design-system patterns. Collaborate with product, engineering, research, analytics, and stakeholders; use research and data to validate decisions and improve outcomes. Support implementation through organized files, specifications, developer walkthroughs, design QA, and post-launch evaluation. Communicate clearly, participate in critiques, mentor less-experienced designers, and responsibly use AI tools.

Owns the DriveAuto product portfolio, including roadmap, OKRs, prioritization, discovery, delivery, and outcome reporting. The role monitors engagement and revenue metrics, leads cross-functional collaboration, manages AI-agent recommendations, and oversees ontology mapping for DriveAuto systems. Success requires strong product management experience, technical fluency, quantitative judgment, and expertise with GAM, GA4, Databricks, partner portals, Codex, and Cursor.

Lead ambiguous, enterprise-scale digital and software programs from definition through launch and operational adoption. Establish milestones, governance, dependencies, risk mitigation, and decision visibility across Product, Engineering, Data, Support, and business teams. Improve program-management practices, tools, workflows, and AI-assisted automation. Influence senior stakeholders without direct authority, mentor program managers, and create scalable operating improvements across the organization.