Design and operate scalable creative assembly systems that transform concepts into high-volume, brand-safe assets across channels, markets, languages, and formats. Build modular templates, dynamic layouts, AI-native workflows, and automation integrations while maintaining quality assurance and delivery readiness. Collaborate with designers, engineers, marketers, copywriters, and machine learning teams; improve production reliability, localization, accessibility, and performance; and support documentation, enablement, and emerging creative technology adoption.

Own end-to-end product design for Expedia Group’s Membership and Identity experiences across traveler and partner platforms. Translate research and data into accessible, scalable flows, prototypes, and high-fidelity designs. Collaborate with product, engineering, research, and design teams; contribute to experience strategy and design systems; facilitate workshops and critiques; communicate design rationale; mentor designers; and explore AI-driven workflows and adaptive experiences.