Develops messaging, content, go-to-market strategies, and integrated campaigns for Cloudflare One’s cloud and AI security products. Conducts market research, customer interviews, and segmentation analysis; partners with product, sales, engineering, analyst relations, and marketing teams; enables sales positioning; launches new services; and uses AI to automate research and content workflows.

Own end-to-end global campaigns for a core Cloudflare solution, including strategy, messaging, content, multichannel execution, optimization, and performance measurement. Partner with product, regional, brand, digital, sales, and BDR teams to generate awareness, engagement, and pipeline. Analyze campaign data, deliver actionable insights, and influence stakeholders across the organization.

Leads demand and field marketing for US major enterprise accounts, aligning with sales, BDR, partner, and digital marketing teams to generate pipeline and bookings. Responsibilities include omnichannel campaign planning, ABM, digital demand generation, executive events, partner marketing, budget management, vendor coordination, performance reporting, and ROI optimization. The role owns strategies for Global 2000 accounts and uses analytics, intent intelligence, and marketing technology to drive full-funnel engagement and conversion.