Business Development Representative

What is Novidea?

Novidea is an insurtech company solving the toughest challenges faced by Brokers, Agents, MGAs/MGUs, and Carriers. Our innovative, data-driven insurance distribution platform empowers users to manage the entire policy lifecycle across all lines of business, leveraging actionable insights to inform every business decision, cross-sell, and up-sell.

By providing a 360-degree view of the business, Novidea gives our customers a significant competitive edge. We’ve earned strong traction in the Specialty market—including Lloyd’s of London—and are expanding rapidly across the globe.

What’s the Job?

We’re looking for a driven and enthusiastic Business Development Representative (BDR) to join our growing Sales team. As a BDR at Novidea, you'll play a key role in fueling our pipeline and accelerating growth by identifying, engaging, and qualifying new business opportunities.

You’ll be the first point of contact with prospective customers—researching leads, sparking conversations, and helping decision-makers discover how Novidea’s platform can transform their business. This is a great opportunity for someone with strong communication skills, a passion for technology, and a desire to grow in the world of SaaS and insurtech.

What You’ll Do

Lead Generation & Outreach

• Proactively source leads through platforms like LinkedIn, events, and company databases.
• Initiate outbound communication via cold calls, emails, and social media to spark interest in Novidea’s solutions.
• Conduct discovery calls to understand prospects’ challenges and align their needs with our platform.

Qualify & Develop Pipeline

• Assess lead quality and fit based on defined criteria.
• Nurture prospects and schedule meetings for Account Executives.
• Maintain a robust, organized pipeline within the CRM (e.g., Salesforce).

Collaborate Across Teams

• Work closely with marketing to support campaigns and optimize outreach strategies.
• Partner with Account Executives to ensure seamless handoffs and high-quality customer experiences.
• Provide feedback to internal teams to continuously improve lead-gen tactics.

 Track & Report Progress

• Log all activities and insights in the CRM accurately.
• Analyse performance metrics and share regular updates with sales leadership.
• Identify trends to refine prospecting strategies and outreach playbooks.

Stay Informed & Insightful

• Keep up with insurance market trends, industry players, and competitor positioning.
• Gather prospect feedback and contribute to refining product messaging.

What You Bring

• Bachelor’s degree in Business, Marketing, Communications, or a related field
• 1–3 years of experience in a sales, lead generation, or customer-facing role (internships and early career roles welcome!)
• Excellent verbal and written communication skills
• Self-starter with a proactive, results-driven approach
• Strong time management and organizational abilities
• Familiarity with CRM systems (e.g., Salesforce, HubSpot) and sales engagement tools (e.g., Outreach, SalesLoft)

Even Better If You Have…

• Experience in SaaS, B2B sales, or the insurtech/insurance space
• Knowledge of tools like LinkedIn Sales Navigator, ZoomInfo, or similar lead-gen platforms
• A track record of hitting or exceeding KPIs in a sales role

Key Metrics for Success

• Number of qualified leads generated
• Conversion rate from lead to opportunity
• Discovery calls and meetings scheduled
• Engagement and response rates from outbound outreach

Life at Novidea

We don’t just hire skills—we hire people. If you’re passionate about sales, tech, and making a real impact, we’d love to hear from you—even if you don’t check every single box.

At Novidea, we celebrate diversity and are committed to creating an inclusive environment for all employees. We’re proud to be an equal opportunity employer.

Unfortunately we will not be able to sponsor for this position

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