GTM Engineer

Payabli is a next-generation Payments Infrastructure and Monetization Platform purpose-built for vertical software companies. Through a single, developer-friendly API with low-code embedded payment components, Payabli enables platforms to seamlessly embed, monetize, and operationalize payments—making payments a core part of their platform and business model.

By unifying payment acceptance, payment issuance, and advanced payment operations tooling, Payabli empowers software companies to manage and move money through a single infrastructure stack that delivers total control over the payments experience. Built to scale with PCI DSS 4.0 and SOC 2-compliant security, Payabli’s infrastructure delivers enterprise-grade reliability and trust while leveraging AI-driven intelligence to enhance visibility, streamline operations, and drive revenue growth.

Backed by leading fintech investors including QED Investors, Fika Ventures, TTV Capital, and Bling Capital, Payabli is setting the standard for embedded payments infrastructure powering the next generation of vertical SaaS.

We're seeking a technically-minded operator who can supercharge our sales team's efficiency through automation, data optimization, and intelligent tooling. As our Go-To-Market Engineer, you'll build and maintain the technical infrastructure that powers our sales motion—from prospect identification and enrichment to outreach automation and pipeline analytics.

This role sits at the intersection of sales operations, data engineering, and growth automation. You'll work directly with our Head of Sales, department heads across operations, marketing, customer success, and AI to identify bottlenecks, implement solutions, and continuously optimize our go-to-market engine using modern sales enablement tools and custom integrations.

Sales Enablement & Automation

• Build and optimize automated workflows for prospect outreach using tools like AmpleMarket, Knode.ai, and other sales engagement platforms

• Integrate and configure AI-powered sales tools (including Claude integrations and Amigo AI agent) to enhance team productivity

• Create scripts and automations that enrich prospect data, prioritize leads, and personalize outreach at scale

• Implement and maintain integrations between our CRM, sales engagement platforms, and other GTM tools

Revenue Operations

• Manage and optimize our sales tech stack to ensure data flows seamlessly between systems

• Build dashboards and reporting that provide actionable insights into pipeline health, conversion metrics, and team performance

• Maintain data hygiene across our CRM and sales tools, implementing validation rules and cleanup processes

• Design and implement lead scoring models, territory assignments, and routing logic

Prospect Research & ICP Refinement

• Develop systematic approaches to identify and qualify prospects that match our ideal customer profile across target verticals

• Build tools and processes for competitive intelligence gathering and market research

• Create data-driven frameworks for account prioritization and territory planning

• Analyze closed-won and closed-lost deals to continuously refine targeting criteria

Process Optimization & Experimentation

• Identify opportunities to eliminate manual work and accelerate the sales cycle through technical solutions

• Run experiments on outreach sequences, messaging variations, and channel optimization

• Document processes and create training materials for sales team adoption of new tools

• Stay current on emerging sales tech and AI tools that could enhance team effectiveness

Analytics & Insights

• Build custom reports and analyses to support sales strategy and forecasting

• Track and report on key GTM metrics including pipeline velocity, conversion rates, and tool ROI

• Provide data-driven recommendations to sales leadership on resource allocation and strategy

• Create performance benchmarks and accountability frameworks for the sales team

Required:

• 4+ years of experience in revenue operations, sales operations, marketing operations, or growth engineering

• Strong technical skills including proficiency with APIs, SQL, and scripting languages (Python, JavaScript, or similar)

• Hands-on experience with modern sales engagement platforms and CRM systems (Salesforce, HubSpot, Outreach, Apollo, etc.)

• Demonstrated ability to build automations, integrations, and workflows that drive measurable business impact

• Data analysis skills with ability to translate metrics into actionable insights

• Self-starter mentality with a bias toward experimentation and continuous improvement

• Excellent project management and stakeholder communication skills

Preferred:

• Experience implementing AI-powered sales tools and LLM integrations

• Background in B2B SaaS, fintech, or payments companies

• Familiarity with vertical SaaS business models and multi-vertical go-to-market strategies

• Experience with data enrichment tools (ZoomInfo, Clearbit, Clay etc.) and intent data platforms

• Knowledge of modern data stack tools (Segment, Fivetran, dbt, etc.)

• Understanding of payment processing or embedded finance concepts

• High-Impact Role: Your work will directly accelerate revenue growth and team productivity

• Technical Autonomy: Freedom to experiment with new tools and build custom solutions

• Cross-Functional Exposure: Work closely with sales, marketing, product, and data teams

• Growth Opportunity: Join a well-funded company in expansion mode with evolving operational needs

• Innovation Culture: Embrace AI and automation to stay at the forefront of modern sales operations

We build technology that gets noticed and a workplace where people want to grow their careers.. Our work has been recognized by some of the industry’s most respected organizations, including the 2026 Forbes Fintech 50 list, which highlights the most innovative private companies in financial technology, Inc.’s 2025 Best Workplaces, and Built In’s 2026 Best Places to Work in Miami.

• Competitive base salary plus performance bonus

• Equity participation

• Comprehensive health, dental, and vision insurance

• 401(k) plan

• Flexible PTO policy

• Remote-first culture with home office stipend

• Professional development and tool budget

Payabli is an equal opportunity employer and values a diverse, inclusive workplace.

Principals only. No external agency submissions. Candidates must apply directly; We will not accept submissions from third-party recruiters or staffing agencies.